What does the non-targeted report in ‘store issues’ tell you?

How many offers are not targeted with bids in a campaign.

How many offers are not targeted with filters in a campaign.

How many offers are targeted with filters in a campaign.

How many offers are targeted with bids in a campaign.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

What does the non-targeted report in ‘store issues’ tell you?


Explanation: The selected answer option, How many offers are not targeted with bids in a campaign, is correct because the non-targeted report in ‘store issues’ specifically tells you how many offers in your product feed are not being targeted with bids in your shopping campaign. This report helps advertisers identify products that are not part of the bidding strategy, which may indicate missed opportunities for visibility and sales. If products are not targeted with bids, they will not appear in search results, and advertisers may need to adjust their product groups or bids to ensure that all relevant offers are included in the campaign. This helps optimize campaign coverage and ensures that products with potential are not overlooked. The other options refer to targeting with filters or bids but do not align with the specific focus of the non-targeted report, which deals with products that lack bids.

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