Mario is looking to collect audience data on his recent Video Ads campaign using the Audience Network Planner. Mario sees that there is no current data available even though the audience segment selected has been active for 2 weeks. What are the steps he should take to find data on the ad?

Video ads are not permitted when using the Audience Network Planner. Mario must choose a different ad format.

Wait 24 to 48 hours.

Broaden his targeting to increase the audience size.


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

Mario is looking to collect audience data on his recent Video Ads campaign using the Audience Network Planner. Mario sees that there is no current data available even though the audience segment selected has been active for 2 weeks. What are the steps he should take to find data on the ad?


Explanation: The selected answer option, **Broaden his targeting to increase the audience size**, is correct because if Mario is unable to find data on his Video Ads campaign in the Audience Network Planner, expanding his targeting can help generate more impressions and interactions, making it easier to gather sufficient data. When the audience size is too small, there may not be enough activity for the planner to generate meaningful insights. By broadening his targeting criteria, such as expanding the audience segment, increasing the reach, or relaxing targeting parameters, Mario can increase the chances of generating more data, which will be reflected in the tool. This approach helps to ensure that there is enough volume to analyze performance metrics effectively.

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