Of these programs, which are the most commonly used in Google Merchant Center? Choose two. Select 2 Correct Responses
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Correct answer: Promotions, Product Ratings.
Why this is the answer
Promotions and Product Ratings are the most commonly used programs in Google Merchant Center for enhancing Shopping ads. Promotions allow merchants to highlight special offers (e.g., discounts, free shipping) directly in their ads, which can significantly increase click-through rates and conversions. Product Ratings display star ratings and review counts from customers, building trust and social proof, which are crucial factors in purchase decisions. While Local campaigns are a type of campaign in Google Ads, not a program within Merchant Center itself, and Store Ratings are a broader Google Shopping feature that aggregates reviews for the entire store, not a specific Merchant Center program for individual product listings.
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