Once you have your leads, how can you attribute them to a specific campaign or update? Select two.

Attributing leads to specific campaigns or updates is crucial for understanding ROI. Downloading a report by ad performance or campaign performance allows you to see aggregated data, including lead generation, across various campaigns or ad creatives, providing a comprehensive overview. Alternatively, clicking into an individual campaign within Campaign Manager and breaking down the lead data by update provides granular insights into which specific content or ad variations within that campaign were most effective at generating leads. Selecting all active campaigns and breaking down by source is too broad and doesn't directly attribute to specific updates or individual campaigns.