One of your customers shared a link to your site on their Facebook. What type of link would it be?
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Correct answer: Nofollow link.
Why this is the answer
When a customer shares a link to your site on Facebook, it is considered a nofollow link. Social media platforms like Facebook, Twitter, and Instagram, as well as many forums and blog comments, automatically add a rel="nofollow" attribute to external links. This attribute tells search engines not to pass PageRank or "link juice" through that link. While these links don't directly contribute to SEO in terms of link equity, they can still drive referral traffic and increase brand visibility, which are valuable benefits. A "follow link" would pass PageRank, which is typically what you aim for from high-authority websites linking to yours. "Widget embed" refers to code snippets used to display content from another site, not a direct link share.
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