Knowledge Base
Learn, practice and find the answers with explanations to the real digital marketing certification questions. Questions, Explanations, Answers. Learn Smarter!
- - You're creating a video ad with the goal of growing consideration for a new mobile application. How should you approach making this video ad?
- - You're creating an app campaign and it's time to consider creative assets. What's the cap for the number of HTML, image and video assets per ad group for an app campaign?
- - You're creating your first video ad and your aim is to drive consideration for your brand's offering. How should you hero the product?
- - You're currently using last-click attribution. Which of these reports would let you see how first-click attribution would value channels and campaigns?
- - You're determining which audience solutions to use in your Google Video campaign with an awareness goal. Which two should you consider?
- - You're developing a storyboard for a video ad with the goal of optimising for view completions. What technique should you use to grab and sustain viewers' attention?
- - You're developing a storyboard for a video ad with the goal of optimizing for view completions. What technique should you use to grab and sustain viewers' attention?
- - You're developing a storyboard for a video ad. Which technique should you use to grab and sustain viewers' attention?
- - You're editing a video ad aimed to drive consideration and are deciding how frequently the actor and the product should be showcased relative to one another. How should you approach editing this ad?
- - You're entering a second-price auction for sports inventory. You're the highest bidder and bid $5.00. The second-highest bidder bids $4.00. As the auction winner, what will you pay for these impressions?
- - You're hoping to boost your client's performance by optimizing their responsive display ads. Which action should you take first?
- - You're hoping to identify which lifecycle stages your top 50 company contacts are in. How many data sources would you need to include in the custom report builder?
- - You're hoping to identify which lifecycle stages your top 50 company contacts are in. When building your bar chart in HubSpot, which measure would you include on the y-axis?
- - You're hoping to maximize conversions at a specific target spend in Search Ads 360. What bidding strategy should you use?
- - You're implementing an experiment. Which of these approaches should you follow as a best practice?