Patrick works at a record label and is advising a new colleague on how to deliver an artist’s catalog to YouTube. The colleague asks Patrick whether they should deliver the songs that don’t have music videos. What should Patrick say?

Delivering all songs, even those without music videos, is crucial because YouTube automatically generates "Art Tracks" for them. These Art Tracks combine the audio recording with album art and are essential for maximizing an artist's reach and revenue on both the free YouTube platform and YouTube Premium. If another user uploads these songs first, the record label loses control over that content and the associated monetization. The idea that only official music videos belong on YouTube is incorrect, as is the belief that Content ID cannot claim songs without music videos; Content ID works effectively with Art Tracks.