Performance+ creative optimization can scale ads by auto-generating which type of ad formats? Select two.
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Correct answer: Shopping ads, Collection ads.
Why this is the answer
Pinterest Performance+ creative optimization is specifically designed for Catalog sales objectives. It acts as a scale engine by taking the raw data from your product feed and automatically synthesizing it into high-performing, shoppable ad formats. Shopping Ads: These are the backbone of catalog sales. Performance+ takes your individual product Pins and optimizes their metadata, titles, and backgrounds (often using generative AI to add lifestyle contexts) to serve them as single-image ads that drive direct traffic to product pages. Collection Ads: Performance+ excels at "bundling." It automatically identifies a "hero" asset (like a lifestyle image) and pairs it with three or more relevant "secondary" products from your catalog. This creates an immersive, multi-product experience that would otherwise take hours to build manually.
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