performance,making the option"Budget is allocated automatically across channels,based on performance.Youdon'tneedto What are two features of a Standard Shopping campaign?Choosetwo.

Standard Shopping campaigns offer manual control over many aspects, allowing advertisers to set up campaigns, bidding strategies, and product groups manually. This provides granular control over how products are advertised and how bids are managed. Additionally, Standard Shopping campaigns can leverage automated bidding strategies to optimize campaign performance and bids based on predefined goals, such as maximizing conversions or conversion value. This combines the benefit of automation with the advertiser's manual setup. "You can optimize your goals based on real-time signals across all Google platforms" is a feature more characteristic of Performance Max campaigns, which automate across multiple channels. "You can create and edit an ad format" is not a primary feature of Shopping campaigns; ad formats are largely determined by the product feed.