Reese is preparing a quarterly report and wants to incorporate data from other sources. How can she import data into Campaign Manager? Select two.
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Correct answer: Manually uploading a CSV file to Campaign Manager, Setting up Conversions API.
Why this is the answer
Campaign Manager allows data import through two primary methods. Reese can manually upload a CSV file containing offline conversion data, audience lists, or other relevant information directly into Campaign Manager. This is a straightforward method for one-time or infrequent data transfers. Alternatively, for more automated and real-time data integration, she can set up the Conversions API. This API enables a direct, server-to-server connection between her systems and LinkedIn, allowing for secure and reliable transmission of conversion events and other data without relying on browser-side tracking. Using a tag manager is for deploying tracking tags, not for importing data directly into Campaign Manager. The statement that data cannot be imported is incorrect.
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