Scenario:Anexact-match keyword for one of your ads is"bluewomen'st-shirts."Whichof the following search queries would generate this ad?
Choose an answer
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Correct answer: Bluewomen'st-shirts.
Why this is the answer
The selected answer,"Bluewomen'st-shirts,"would generate the ad because it perfectly matches the exact-match keyword"bluewomen'st-shirts."In search engine marketing,anexact-match keyword triggers an ad only when a user'ssearch query precisely matches the keyword,including the same order and combination of words.Therefore,when a user searches for "bluewomen'st-shirts,"which matches the keyword"bluewomen'st-shirts"exactly,the ad associated with that keyword is eligible to appear in the search results.Incontrast,the other search queries listed,suchas"Bluewomen'st-shirt,""Bluet-shirts,""Women's t-shirts,"and"Women'st-shirt,"do not perfectly match the exact-match keyword"bluewomen'st-shirts"and would not trigger the ad.Understanding keyword match types and their corresponding search query behavior is crucial for effectively targeting ads to relevant audiences and maximizing ad performance.Therefore,the selected answer is correct because it accurately represents a search query that would generate the ad based on the exact-match keyword specified.
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