Select all that apply. What are the potential metrics that you can see on a store listing analysis report?
Choose an answer
Tap an option to check your answer.
Correct answer: A. The number of users who visited your store listing who did not already have your app installed on any of their devices, B. The number of users who visited your store listing and installed your app who did not have it installed on any other devices, at the time, C. The number of users who have your app installed on at least one device and have used the device in the past 30 days.
Why this is the answer
The Google Play Console's Store listing analysis report provides key metrics to understand user behavior related to your app's listing. Option A is correct because the report tracks "Visitors (unique users)," which specifically counts users who viewed your listing and did not have the app installed. Option B is correct as the report includes "Acquirers (unique users)," representing users who visited your listing and then installed the app for the first time across all their devices. Option C is also correct because the report shows "Installers (unique users)," which counts users who have your app installed on at least one active device within the last 30 days, indicating your active user base. These metrics help developers assess the visibility, conversion, and retention of their app.
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