Select all that apply. What outcomes do integration s enable?
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Correct answer: Data transfer across different systems, A 360 view of customer information.
Why this is the answer
In the HubSpot Data Integration certification, Data transfer across different systems and A 360 view of customer information are the correct outcomes because integrations are designed to break down data silos by facilitating the seamless movement of information between disparate platforms. By syncing data from marketing, sales, service, and external third-party tools into a single source of truth, businesses can eliminate manual data entry and ensure that every team has access to the same comprehensive, up-to-date customer profile. This unified perspective enables more personalized customer experiences and better-informed business decisions, whereas a data breach is a potential risk of poor security practices rather than a purposeful or inherent outcome that integrations are intended to enable.
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