Select two answers.How can you assess the impact of Sponsored Brands video?
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Correct answer: You can analyze your campaign's advertising cost of sales(ACOS)., You can track spending..
Why this is the answer
Analyzing Advertising Cost of Sales (ACOS) is a direct way to assess the impact of Sponsored Brands video because it measures the efficiency of your ad spend by showing how much you spend on advertising to generate one dollar of sales. A lower ACOS indicates a more effective campaign. Tracking spending is also crucial as it provides a fundamental understanding of your investment and helps you stay within budget while evaluating the overall financial commitment to your video ads. Targeting audiences by geographic location is a campaign setup option, not a metric for assessing impact. While important for campaign strategy, it doesn't directly measure the performance or effectiveness of the video ad itself.
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