Semrush Certification Exam Answers
Verified answers and clear explanations for every Semrush certification exam. Browse by exam below, or practice the full set on ExamRoll.io.
AI Visibility Essentials with Semrush All exam questions
- In the Pillar and Cluster content model, what is a Pillar Page?
- True or False: AI crawlers may spend longer on each page than search engine crawlers, potentially causing heavier server usage.
- True or False: AI Search Optimization extends beyond your website and includes managing how your brand appears across the entire internet.
- True or False: If your website content only appears after JavaScript runs, AI bots will still be able to read and understand it easily.
- True or False: In AI search optimization, users are typing keywords just like they do in traditional SEO.
- True or False: Technical SEO best practices like clean code and fast load times don't matter for AI search optimization.
- What analytics tool can you use to track how much traffic is coming to your site from AI citations?
- What are the three different methodologies AI systems use for crawling? (check all that apply)
- What are the two ways a brand can appear in AI-generated answers?
- What does "query fan-out" mean in the context of AI platforms?
- What does "share of voice" measure?
- What is "clickless search"?
- What is AI search optimization also known as?
- What is structured data (schema markup) used for in AI SEO?
- What is the best practice for structuring content headers for AI systems?
- What is the main difference between how search engines and AI platforms present information to users?
- Which of the following is NOT a KPI for AI search optimization?
- Which of the following should be reviewed to understand which bots have been visiting your website and what they're doing?
- Which prompt type is similar to commercial keywords and comes from people evaluating their options?
Beginner SEO with Semrush All exam questions
- It is much better to have a few high-quality backlinks than lots of low-quality backlinks.
- Okay, an easy one to start. What does SEO stand for?
- True or False: On-page SEO focuses on making sure a webpage is relevant and useful for the phrases people are searching for.
- True or False: Websites that rank number one on Google receive more than 11 times the clicks of websites ranking at number 10.
- What are the three main components of SEO?
- What is a keyword in SEO?
- What is the first step in how Google processes webpages?
- What is the main goal of broken link building?
- What is the most important part of Off-page SEO?
- Where is the best place to include your target keyword?
- Which of the following factors can change search rankings for an individual user?
- Which of the following is NOT a way to build backlinks?
Content Marketing Essentials for SEO and AI Search with Semrush All exam questions
- Creating high-performing content today means satisfying which three audiences?
- How many core topics (content pillars) should a business typically identify for their content strategy?
- How many H1 tags should you use per page?
- How many internal links should you aim for per article, depending on length?
- In a topic cluster strategy, cluster articles should link to:
- Semrush's AI Visibility tool gives you insights on which AI-specific performance metrics? (Choose all that apply)
- True or False: Both Semrush's SEO Writing Assistant and Content Optimizer tools give you suggestions on how to improve an existing post or article.
- True or False: Good strategy for AI search only requires optimizing content on your own website, just like traditional SEO.
- True or False: In the age of AI search, traditional SEO strategy is completely irrelevant.
- True or False: Most CMS platforms have plugins that can generate structured data (Schema markup) automatically.
- True or False: Topical authority is built by having the most content on any topic, regardless of quality.
- What does the first "A" in E-E-A-T stand for?
- What is "query fan-out" in the context of AI platforms?
- What is a "zero-click search"?
- What is a long-tail keyword?
- What is the recommended character limit for title tags to avoid truncation in search results?
- Which of the following is NOT one of the four components of E-E-A-T?
- Which Semrush tool helps organize your keyword list into potential pillar/topic and cluster pages?
- Which stage of the marketing funnel does an informational keyword typically target?
- Why is using question-based headers (H2s) recommended?
Getting Started with Semrush All exam questions
- “PPC” stands for “payment per conversion”.
- An SEO marketer’s goal is to have their website appear in search results for as many relevant keywords as possible.
- How does Google decide if a page is relevant to a specific keyword?
- In Semrush's Domain Overview tool, what does the Authority Score represent?
- Position Tracking for a specific domain is set up within a Project.
- Projects in Semrush can only be created for domains, not subdomains.
- Semrush contains over 50 tools for various marketing tasks.
- Some valuable Semrush tools can only be accessed through a Project.
- The purpose of Key Performance Indicators (KPIs) is:
- The SEO Toolkit is for everything EXCEPT?
- What are keywords in the context of SEO?
- What are the two categories of search?
- What is a domain’s Authority Score?
- What is a Semrush Toolkit?
- What is keyword research?
- What is the first thing you should do in Semrush after setting up your account and reviewing the toolkits?
- What is the key difference between organic search and paid search?
- What is the main purpose of Semrush's Position Tracking tool?
- What is the purpose of a project in Semrush?
- What Semrush tool should you use to get an overall sense of your website's visibility and performance?
- When setting up Position Tracking, which of the following options can you specify?
- Which channel drives 93% of all website traffic?
- Which of the following best describes SEO?
- Which SEO toolkit offers features for keyword research, competitor analysis, and backlink evaluation?
- You can use the Compare Domains tab in the Domain Overview dashboard to measure your site's performance against your competitors.
How to Boost Your Website's Authority Using Semrush’s Link Building Tools All exam questions
- Choose correct statements about the tasks that can be completed with the help of Semrush’s Backlink Audit
- From which tool are you able to send a list of prospective domains right to your project in Link Building Tool?
- What can be done with the help of Semrush’s Bulk Backlink Analysis? Choose 3 answers.
- What kind of insights can you get with the help of the Network Graph in Semrush’s Backlink Analytics?
- What’s true about Semrush’s Backlink Analytics? Choose 2 answers.
- When using Semrush’s Backlink Gap tool, what does the "Weak" category refer to in the filtering?
- Which factors influence Semrush’s Authority Score for a domain or webpage under analysis?
- Which information does Semrush’s Link Building tool provide to help you determine the most prospective domains for outreach?
- Which Semrush’s tool finds the list of prospective domains for future outreach based on your target keywords?
- Which tasks can Semrush’s tools for link building help you with? Choose 3 answers.
How to Craft High-Impact Digital Advertising Campaigns Using Semrush All exam questions
- Imagine that your top competitor spends a lot of resources advertising on social media and YouTube. You want to know their estimated advertising spend, and see their highest-performing video campaigns. Which tool or app would you use?
- Let’s imagine that you’re running a sale on headphones, and you want to find target keywords that appeal to users who are ready to make a purchase. How would you identify those keywords?
- Select all the correct statements about what you can achieve with Semrush’s tools for Advertising Research:
- Select the correct statements about Domain Overview:
- True or false: The Advertising Research tool cannot provide live ad examples from your competitors’ campaigns.
- What are Smart Campaigns?
- When you launch a smart campaign using Ads Launch Assistant, which of the following statements are true? Check all that apply:
- Which of the following statements is more accurate about a campaign?
- Which tool or app could you use to identify a newly launched promotion or landing page on a competitor’s site?
- Which tools or apps would you use to uncover your competitor’s display advertising efforts?
How to Develop a Competitive Research Workflow using Semrush's SEO Toolkit All exam questions
- What does the Top Keywords widget in the Market Explorer tool allow you to do?
- What is the purpose of the Position Changes report in the Organic Research tool?
- What kind of competitive progress can you analyze in the Growth Report of the Domain Overview tool? Check all that apply.
- What kind of data can you get with the help of Domain Overview? Choose all that apply.
- What kind of data can you uncover with the help of the Top Pages report in Traffic Analytics? Choose all that apply.
- What’s true about Market Explorer? Choose all that apply.
- When using the Backlink Gap tool, what does the "Best" category refer to in the filtering?
- When using the Keyword Gap tool, what does the "Missing" category refer to in the Top Opportunities module?
- Which category in the Growth Quadrant of the Market Explorer tool includes domains that have a high volume of traffic and continue to grow at a sharp rate compared to the market average?
- Which Semrush tool gives you the list of keywords a competitive domain ranked for in Google organic search during the chosen month and displays changes in the positioning?
How To Plan a Magnetic Content Strategy Using Semrush All exam questions
- How does the SEO Content Template tool generate a brief?
- How does the subscription level determine the number of keyword clusters you can create per month?
- In the competitor analysis section of the SEO Content Template, what specific elements can you assess regarding your target keyword for a more comprehensive understanding?
- Semantically related words are exclusively determined by the number of images present in the top-ranking articles.
- The Keyword Magic Tool provides which of the following insights? (select all that apply)
- The SEO Writing Assistant can be used as an add-on extension in Google Docs
- What are the key attributes of high-quality content?
- What does a Flesch Reading Ease score of 0 indicate?
- What does the flame icon next to certain cards signify in the Topic Research tool?
- What is a keyword cluster?
- What is the primary purpose of an SEO Content Template?
- What is the purpose of the "backlinks" section in the SEO Content Template tool?
- What is the recommended first step when using the Keyword Magic tool?
- When you find a keyword you like, you can click “add to keyword list” to send it to the Keyword Manager tool
Keyword Research Essentials with Semrush All exam questions
- In the Pillar-Cluster model, what is a pillar page?
- Keyword cannibalization occurs when multiple pages on your site compete for the same keywords.
- Keyword difficulty (KD) measures how relevant a keyword is to your business.
- Topical authority refers to how much Google trusts your website as an expert source on a specific topic.
- True or false: In most situations, the ideal strategy for selecting keywords is to find ones with the highest possible average search volume for the lowest possible difficulty.
- What is a "seed keyword" in the context of keyword research?
- What is keyword mapping?
- What is the difference between primary and secondary keywords?
- What is the primary purpose of keyword research?
- What is the primary purpose of Position Tracking in Semrush?
- What is the value of using long-tail keywords in your SEO strategy?
- What should be the first step in creating a keyword map?
- When using the Organic Research tool to check what keywords you're already ranking for, which position range filter would help you identify the best opportunities for improvement?
- Which Semrush tool should you use to find keywords that your competitors rank for but you don't?
- Which Semrush tool would you use to get quick insights on a single keyword including monthly search volume, keyword difficulty, and intent information?
- Which type of search intent would be best matched with product or service pages?
Keyword Research with Semrush: A Step-by-Step Guide All exam questions
- Fill in the blank: When you run a campaign, Position Tracking tracks daily performance for __ days based on your start date. After this time has passed, the tool will display weekly information for 140 weeks.
- If we have 2 keywords with corresponding Keyword Difficulty scores of 80 and 40, which one is easier to rank organically?
- Keyword Magic Tool offers the functionality to see a list of question-based keywords that contain your seed keyword.
- Keyword Manager allows you to create an unlimited number of keyword lists for all paid subscriptions; and users with a paid account can give ______ access to any free user.
- Keyword Overview allows you to:
- Organic Traffic Insights shows your keyword rankings based on data from ___
- Position Tracking allows users to track a website’s search visibility across multiple devices (desktop, phone, and tablet) and locations (down to a ZIP Code level) in one project.
- The closer the Competitive density score is to 0, the higher the number of advertisers currently bidding on this keyword.
- What keyword filters can you apply to narrow your search in Keyword Magic Tool?
- What's true about Keyword Difficulty?
- What's true about Keyword Magic Tool?
- What’s correct about Position Tracking?
- Which of these tools allow you to analyze SERP and see what pages are in the top-100 Google Positions for desktop, and 20 for mobile for a particular keyword?
- Which tool lets you check keywords that had the biggest negative/positive impact on a domain's rankings during a specific period?
- Which type of search intent doesn’t exist in Semrush?
Local SEO Essentials with Semrush All exam questions
- How many additional business categories can you add to your Google Business Profile beyond the primary category?
- True or False: Google Business Profile listings with photos receive more clicks compared to those without.
- True or False: It's acceptable to use co-working spaces to establish legitimate business addresses in target cities as a local SEO strategy.
- True or False: The best time to ask for a review is right after you’ve helped a customer and know they’re extremely satisfied
- True or False: When optimizing content for your website, you should write for Google first and customers second.
- What can AI tools within Semrush's GBP Optimization tool help you do?
- What does NAP stand for in the context of local SEO?
- What is a "citation" in the context of local search?
- What is one of the "sneaky but legal" strategies you can use to improve local Google Maps rankings?
- What is the #1 most important ranking factor for local search?
- When conducting local keyword research, which factors should be analyzed? (Select all that apply)
- When optimizing a website for local SEO, where should keywords be strategically placed? (Select all that apply)
- Where should you include your NAP (Name, Address, Phone) information on your website?
- Which of the following is NOT an essential ranking factor for local SEO?
- Which Semrush tool is used to connect and optimize your Google Business Profile?
- Which Semrush tool should you use to compare your backlink profile against competitors?
- Which Semrush tool would you use to analyze and respond to Google Business Profile reviews?
- Which tool helps you discover how your business ranks on Google Maps compared to competitors?
- Why do reviews matter for local SEO? (Select all that apply)
- Why is keyword research important instead of just guessing what terms to target?
Maximizing Your Social Impact with Semrush's Social Media Toolkit All exam questions
- If you wanted to see where viewers are most engaged and responsive to your Instagram stories, what tool and report could you use?
- In the hashtags data report in Social Tracker, what metrics do you find?
- In the Social Analytics Overview Report, what data can you find? Choose 2 right answers.
- Let’s imagine that you’ve prepared a month’s worth of social content for a client, and it needs to be approved. How would you go about this?
- Select all the correct statements about what you can achieve with Social Inbox:
- Select the correct statement about Social Tracker:
- True or false: Social Poster doesn’t allow you to customize your social content for specific channels.
- What types of content can you publish with Social Poster?
- Which of the following statements are true about Semrush Social? Choose 3 right answers.
- Which Semrush Social tool(s) could you use to track a competitor’s engagement rates?
Navigating On-Page and Technical SEO: A Semrush Deep Dive All exam questions
- A crawl budget is the time allotted to a crawl bot for scanning your website.
- How many checks does the Site Audit tool make?
- The SEO Dashboard provides a quick deep into what’s currently going on with your or your competitor’s website. What data can you see there, choose all that apply:
- The Site Audit tool is one of the most comprehensive tools for checking which type of SEO?
- What can be analyzed by Log File Analyzer?
- What is true about Site Health Score?
- Which tool can help you to improve a website's SEO, by providing a structured list of actions that can improve the landing pages of a website?
- You can use the Log File Analyzer to: (Check all that apply)
Off-Page SEO and AI Search Essentials with Semrush All exam questions
- According to Brian Dean's content-first strategy, who are "Linkreators"?
- How do nofollow links perform in AI search visibility (according to Semrush's research)?
- True or False: In AI Search Optimization, off-page SEO has expanded beyond just backlinks to include brand mentions even without links.
- True or False: In the early days of Google, backlinks were strictly a numbers game where whichever site had the most inbound links ranked at the top.
- True or False: Nofollow links have no value whatsoever in an SEO strategy.
- True or False: Quality trumps quantity when it comes to backlinks in AI-generated answers.
- True or False: The disavow tool should be used carefully and is best used when sites are clearly malicious and haven't responded to removal requests.
- True or False: When researching competitors' backlinks, branded anchor text often points to high-quality directories, resource pages, testimonials, or guest post opportunities.
- What are "natural links"?
- What are "Power Pages"?
- What are toxic links?
- What did Semrush's research discover about image links in AI search?
- What did the Google update in 2012 change about link building strategy?
- What does a "nofollow" tag say to Google?
- What is "query fan-out" in AI search?
- What is the best overall approach to link building?
- What is the fundamental flaw in creating content exclusively for target customers?
- What should you typically do FIRST when you find toxic links?
- When analyzing competitor backlinks, which of these factors matters MOST?
- Which of these link building tactics should you avoid?
- Which type of anchor text uses the exact target keyword phrase word-for-word?
- Which type of website is MOST vulnerable to toxic links?
On-Page SEO Essentials with Semrush All exam questions
- Good alt text for images should be:
- Google's "Helpful Content Update" was designed to penalize content created primarily for search engine traffic.
- Meta descriptions directly affect search rankings as a major ranking factor.
- Search engines can automatically understand the content of images without any additional information from website owners.
- The H1 header tag is the most important header for indicating the primary topic and keyword of a page.
- What are the main benefits of using a pillar/cluster page strategy?
- What do the letters in Google's "EEAT" framework for quality assessment stand for?
- What does "keyword cannibalization" refer to?
- What is "keyword stuffing" and why should it be avoided according to the course?
- What is a "slug" in the context of URLs?
- What is the primary purpose of canonical tags?
- What is the primary purpose of on-page SEO?
- What is the recommended character length for title tags?
- What should you do when you discover multiple pages covering the same topic?
- What should you do with image file names before uploading them to your website?
- Which of the following are types of search intent?
- Which of the following is a best practice for title tags?
- Which Semrush tools are primarily used for identifying on-page SEO issues on existing pages?
PPC Fundamentals Course with Joel Bondorowsky All exam questions
- A person searching for ‘beach chairs’ will be more likely to convert if the ad they click on takes them to:
- Fill in the blank. The VPC of branded campaigns will almost always be higher than their CPC as you’ll achieve __________ ad rank at very _________ cost per click since your ads and ___________ page will always be more relevant than those of your advertising competitors.
- Fill in the blank. You can get more data for your campaigns by segmenting them by ______
- How many banner sizes cover 95% of ad placements?
- If the words ‘local’ or ‘cheap’’ are added to a search term it means that:
- The order of the steps a user takes in the decision-making funnel is:
- True or false? A key difference between a dedicated landing page and a home page is that the home page lets a user choose their path, while a dedicated landing page offers one path.
- True or false? All website sales funnels have a landing page.
- True or false? Branded SEO brings users who have already learned about you from other marketing channels.
- True or false? Placement targeting is a less precise way to target users on the GDN.
- True or false? The reason for creating three separate keyword lists is to segment keywords that represent strong buyer’s intent, that represent interest in the product, and that represent users that could be interested, and to exclude completely irrelevant words as negatives.
- True or false? You can choose which mobile operating systems and devices you wish to target when you opt out of desktop targeting.
- What can not be used for tracking in-app actions?
- What does it take to achieve a higher position than a competing advertiser?
- What does VPC stand for?
- What is not a component of a PLA ad?
- What is not an effective PPC strategy?
- What is required to effectively run with goal optimized settings? Choose two answers.
- What needs to happen for a PPC campaign to be profitable?
- When would you not want to set a campaign to accelerated ad delivery?
- Where are Universal App campaigns not served?
- Which automated bidding strategy optimizes for revenue, not sales?
- Which bid adjustments can be made at both the ad group and campaign level?
- Which of the following is an example of a call to action?
- Which of the following is not a step for launching PLA campaigns?
- Which of the following is not true about banner ads?
- Which of the following is not true about multi-touch conversions?
- Which of the following is not true about search advertising:
- Which of the following keywords contains an attribute?
- Which of the following search terms will not match with the keyword “beach chairs” in phrase match?
- Which remarketing list would have the lowest-value users?
- Which two of the following statements are true about macro and micro conversions?
- Who will be able to see your ads if you select only “English” in language settings?
- With CPC bidding, which bid will be used if a keyword has a separate bid set to its ad group?
- With CPM bidding, you pay:
- You can choose the countries you are targeting in:
SEMrush AI Search Operating System All exam questions
- As you move from Discoverability to Trust, what changes?
- True or False: AI visibility depends only on your website content.
- True or False: Discoverability is the most advanced layer of brand visibility.
- True or False: Each layer in the 90-day action plan should have a clearly defined owner.
- True or False: In the Brand Clarity audit, “wrong” and “missing” mean the same thing.
- What is the main goal of the AI Search Audit?
- What is the relationship between SEO and AI Search?
- What shift is happening in how success is measured?
- Which of the following is an example of a strong action item?
- Which of the following is NOT one of the four layers of brand visibility?
- Why is AI Search considered a company-wide effort?
SEMrush Building a Customer Persona All exam questions
- A customer persona is a representation of your ideal customer based on market research and real data about your existing customers.
- Demographics alone are not enough to truly understand your customer because it doesn't take into consideration...
- How can you gather deeper customer insights?
- How is social listening used by marketers?
- Persona insights can help guide product development because you can understand what features and benefits are the most important to your customers and design products that meet their needs.
- Personas can only be used for marketing purposes, not product development.
- Which of these should you NOT do when creating a market research survey?
- Why should you make sure your customer persona is up to date?
- You can only conduct market research with a pre-established, loyal following.
- You should always interview in a busy public environment to keep your interviewee alert.
- You should never ask about the price of your product in an interview or focus group.
SEMrush Emoji Marketing Mini-Course All exam questions
- True or False: Emojis are as close as we’ve got to a universal language, so we should all use them the same way.
- True or False: Emojis can only be used effectively in casual and informal marketing contexts.
- True or False: Using emojis in subject lines and headings has a negative impact on engagement.
- Where can you look up the meaning of any emoji to ensure you're using it correctly?
- Which of the following is a key reason for using emojis in marketing?
- Which of the following is NOT a recommended consideration when selecting emojis for marketing?
Semrush Exams All exam questions
- ¿Cómo puedes actualizar tu contenido para que sea contenido de alta calidad? Elige 3 opciones.
- ¿Cómo te beneficiarás al conectar 'Auditoría del Sitio' a tu cuenta de Google Analytics? Elige 3 respuestas.
- ¿Con la ayuda de qué herramienta puedes obtener recomendaciones de SEO para tus futuros artículos en base al análisis de tus 10 principales competidores orgánicos en Google?
- ¿Cuál de los dominios que aparecen en la imagen fue el más popular a nivel mundial en agosto de 2018?
- ¿Cuál de los siguientes informes sobre tus actividades de social media pueden ser exportados a la herramienta “Mis informes”?
- ¿Cuál es el nombre del elemento de URL que está presente en todas las páginas excepto en la página de inicio?
- ¿Cuál es el número aproximado de factores de ranking en Google?
- ¿Cuál es el número recomendado de enlaces en la página para no ser considerado como spam o sitio de baja calidad?
- ¿Cuál es la diferencia entre los redireccionamientos 301 y 302?
- ¿Cuál es la finalidad de la métrica Coste del tráfico en el informe de posiciones de Investigación orgánica de SEMrush? ¿Qué indica esta métrica?
- ¿Cuál es la longitud promedio óptima de los párrafos en una publicación de blog?
- ¿Cuál es la mejor manera de obtener leads del marketing de contenidos?
- ¿Cuál es la principal diferencia entre los resultados de búsqueda móvil y los resultados de búsqueda de escritorio?
- ¿Cuál es la profundidad de rastreo óptima de una página?
- ¿Cuál es un objetivo que puedes lograr con el marketing de contenidos?
- ¿Cuál es una excelente manera de asegurarte de que tus seguidores, sus amigos y tu público objetivo vean tu contenido?
- ¿Cuáles de las siguientes acciones permite realizar Search Console? Escoge dos respuestas
- ¿Cuáles de los factores enumerados son importantes en SEO local? Escoge tres respuestas.
- ¿Cuáles dos tipos de notificación puedes configurar en el Calendario de marketing?
- ¿Cuáles fuentes pueden usarse para añadir palabras clave a tu campaña publicitaria al trabajar con la herramienta PPC Keyword Tool? Escoge tres respuestas.
- ¿Cuáles métricas están disponibles en el informe Auditoría de contenido? Escoge tres respuestas.
- ¿Cuáles son las dos fechas de pago para los afiliados de BeRush?
- ¿Cuáles son las principales maneras de mejorar la experiencia de usuario de los sitios web móviles? Escoge tres respuestas
- ¿Cuáles son las señales que ayudan a Google a detectar que el objetivo de tu sitio es un país específico? Escoge dos respuestas.
- ¿Cuántos competidores necesitas tener para analizar la competencia?
- ¿Desde cuáles herramientas puedes importar páginas y datos de palabras clave a On Page SEO Checker? Elige 3 respuestas.
- ¿En cuáles canales está prohibido promocionar a SEMrush? Escoge dos respuestas.
- ¿En qué posiciones de Google puedes verificar la popularidad de una extensión de protocolo HTTPS al ver un gráfico circular en la herramienta Sensor? Elige 2 respuestas.
- ¿Es posible referir a SEMrush una empresa en la que trabajas? (La empresa de la que eres empleado.)
- ¿Qué cambió de posición te dará potencialmente el mayor impulso de tráfico?
- ¿Qué código de estado te informa de que el servidor no puede manejar la solicitud en este momento (error «temporariamente no disponible»)?
- ¿Qué datos analíticos están disponibles para tus publicaciones en Twitter después de ser publicados con Social Media Poster? Elige dos respuestas.
- ¿Qué es el calendario de contenido?
- ¿Qué es el sitemap.xml?
- ¿Qué factores aumentarán el valor de un enlace? Escoge dos respuestas.
- ¿Qué gráfico de “Auditoría del sitio” muestra si alguna de las páginas de su sitio web está rota, tiene redireccionamientos o tiene errores de parte del servidor?
- ¿Qué herramienta ayuda a definir los dominios de los cuales vale la pena intentar obtener backlinks?
- ¿Qué herramienta ayuda a encontrar páginas con atributos faltantes de Hreflang?
- ¿Qué herramienta de SEMrush has de utilizar para analizar cómo se comportaron los anuncios de marca de tus competidores con palabras clave de pago específicas durante el último año y así obtener información sobre cómo ajustar tu propia estrategia?
- ¿Qué herramienta de SEMrush puede ayudar a un especialista en PPC a preparar mensajes publicitarios en base al núcleo semántico recopilado y la estructura de campaña publicitaria creada?
- ¿Qué herramienta de SEMrush puede integrarse a tu cuenta de Google Analytics para poder conocer el rendimiento de tus posts de blog?
- ¿Qué herramienta de SEMrush te guiará en los primeros pasos al crear nuevo contenido para palabras clave adecuadas?
- ¿Qué herramienta de SEMrush te permite analizar y comparar los costes de PPC (promedio de CPC) y la demanda de PPC (volumen de búsqueda promedio) en los nichos más populares de distintos sectores (desde el sector bancario al de moda) y en los diferentes estados o regiones?
- ¿Qué herramienta deberías usar para ver las fuentes donde tu competidor ha publicado anuncios de display?
- ¿Qué herramienta dentro de SEMrush te ayudará a generar nuevas ideas sobre temas para crear contenido?
- ¿Qué herramienta puede ayudarte a encontrar palabras clave que generen funcionalidades SERP que sean extremadamente útiles para búsquedas en dispositivos móviles?
- ¿Qué herramienta te ayuda a comprender mejor lo que ocurre en tu sitio web y a mejorar tu estrategia SEO en base a las estadísticas reales del tráfico?
- ¿Qué herramienta te ayuda a encontrar dominios con un alto puntaje de autoridad que tienen enlaces a tu competidor pero que no tienen enlaces a tu sitio web?
- ¿Qué herramienta te ayuda a encontrar la manera de obtener una clasificación más alta con las palabras clave adecuadas?
- ¿Qué herramienta te ayuda a estar al tanto de los cambios de posición de tu artículo en las búsquedas orgánicas de Google con una palabra clave determinada?
- ¿Qué herramienta te brinda información sobre la búsqueda de pago y la búsqueda orgánica de tu competidor, así como sobre la publicidad gráfica y los backlinks en una sola página?
- ¿Qué herramienta te permite comparar los perfiles de backlinks de más de 6 dominios al mismo tiempo?
- ¿Qué herramienta te permite preparar campañas y grupos de palabras clave para exportar a Google Ads?
- ¿Qué herramientas de SEMrush pueden ayudar a un especialista en PPC a determinar cuáles consultas de búsqueda escriben las personas para encontrar información acerca de un tema específico, como piscinas para patios? Escoge dos respuestas.
- ¿Qué herramientas debería utilizar un especialista en marketing para evaluar su reputación en línea? Escoge dos respuestas.
- ¿Qué herramientas te ayudan a obtener mejores resultados para el SEO local, dándote ideas sobre cómo llegar al pack local? Elige 3 respuestas.
- ¿Que indica la puntuación de SEMrush Sensor?
- ¿Qué información te brinda el informe 'Sitios de destino' de Análisis de tráfico?
- ¿Qué informe puede ser útil para comenzar una campaña publicitaria?
- ¿Qué informe te dará la mejor idea de cómo elegir un socio que tenga la probabilidad más alta de brindarte la mayor conversión en tu ubicación de destino?
- ¿Qué informes de SEMrush ayudan a un especialista en PPC a recopilar un núcleo semántico para el lanzamiento de una campaña publicitaria? Escoge tres respuestas.
- ¿Qué informes usan la métrica de dificultad de palabra clave? Elige tres respuestas.
- ¿Qué medida tomarías después de agrupar palabras clave nuevas y moverlas de un grupo a otro?
- ¿Qué métrica basada en CTR muestra el progreso de un sitio web en las 100 principales palabras clave de Google que actualmente se rastrean actualmente?
- ¿Qué métrica de prospectos en la herramienta Link Building representa la medida en que un determinado dominio con un enlace a tu sitio web podría ser perjudicial para tu sitio web y afectar tu clasificación en los motores de búsqueda?
- ¿Qué métrica en Rastreo de posición, cuando está al 100%, muestra que el dominio, el subdominio o la URL seguidos tienen la primera posición para cada palabra clave que has configurado en un proyecto?
- ¿Qué métrica indica qué tan difícil es para una determinada palabra clave clasificarse en la búsqueda orgánica?
- ¿Qué métrica refleja el eje Y en el widget “Distribución de posición orgánica” en Visión general de dominio?
- ¿Qué muestra la métrica TF-IDF de On Page SEO Checker?
- ¿Qué palabras clave es mejor escoger?
- ¿Qué palabras clave NO pueden compararse con la ayuda de Brecha de palabras clave?
- ¿Qué problemas relacionados con el uso del protocolo HTTPS se pueden encontrar en el informe de implementación HTTPS de “Auditoría del Sitio”? Elige 3 respuestas:
- ¿Qué puedes hacer con la ayuda del Calendario de marketing? Escoge tres respuestas.
- ¿Qué puedes hacer con la herramienta Brand Monitoring? Escoge tres respuestas.
- ¿Qué reporte en Position Ttracking te puede ayudar a determinar las páginas que clasifican o no para una determinada palabra clave y, al mismo tiempo, las páginas que clasifican con un volumen agregado específico?
- ¿Qué significa AMP?
- ¿Qué significa PLA?
- ¿Qué suscripción te permite producir un Informe de Marca Blanca, en el cual se evitan todas las menciones de SEMrush, incluso en la dirección de correo electrónico desde la que se envía el informe?
- ¿Qué tienes que hacer para que Auditoría del sitio verifique qué páginas tardan más de 1 segundo en volverse interactivas?
- ¿Qué tipo de palabras clave te ayudarán a enriquecer el núcleo semántico de tu sitio web con sinónimos y palabras con errores ortográficos?
- ¿Qué tipo de problema informado por la herramienta Auditoría del sitio es más grave?
- ¿Qué tipos de anuncio pueden crearse con Ad Builder? Escoge dos respuestas.
- ¿Qué velocidad de carga de página se recomienda para que las páginas web hagan que el sitio funcione bien?
- ¿Qué widget en Análisis de backlinks muestra las directivas “sponsored” y “UGC”, recientemente introducidas por Google?
- ¿Quién NO es miembro de un equipo de marketing de contenidos?
- ¿Verdadero o falso? “SEO Writing Assistant” tiene un complemento para Google Docs y Wordpress basado en “SEO Content Template”.
- ¿Verdadero o falso? El informe de Distribución de ranking te permite ver la cantidad de palabras clave en una campaña que tú y tus competidores tienen en las primeras 3 posiciones, las 10 mejores, las 20 mejores y las 100 mejores posiciones.
- ¿Verdadero o falso? La columna “Coincidencias” en la tabla de informe Brecha de backlinks muestra cuántos de los dominios analizados han obtenido sus enlaces de un determinado dominio de referencia.
- ¿Verdadero o falso? Para obtener ideas en “On Page SEO Checker” sobre cómo mejorar la experiencia del usuario, tienes que conectar Google Analytics a tu proyecto.
- “Great blog posts aren’t written, they’re ___”
- A good approach is to create internal competition. More links to different URLs have the same anchor text, easier for Google is to differentiate which of them is the one URL on your domain to be ranked for the given keyword.
- A great title on Amazon … (check all that apply)
- À quoi le score SEMrush Sensor fait-il référence ?
- A team member without an SEMrush account can easily leverage checks on plagiarism, readability, and tone of voice provided by SEO Writing Assistant by accessing a Google Docs template created by an SEMrush user.
- A user referred by you contacts SEMrush sales team and requests a custom plan. What will happen?
- Acabas de trasladar tu tienda de Wisconsin a Minnesota, EEUU. Listing Management te permite administrar tus datos de empresa en diferentes directorios a la vez (dirección, número de teléfono, horario de atención y métodos de pago)
- According to BuzzSumo's analysis of one million articles, which of these formats drives more links and shares than all others?
- According to the 1% rule, the two types of people on the internet are…
- According to the annual blogging survey, approximately how long is the average blog post?
- According to the example provided in the course, what impact do embedded videos have on the performance of articles?
- According to the lecture, what is the key success factor for social media video?
- Ad Builder DOESN’T allow you to edit several ads simultaneously.
- Ad Builder NO te permite editar varios anuncios simultáneamente.
- Adding your city or location keyword to your meta description helps you rank better for mobile searches.
- Ads for Universal App Campaigns are created:
- Al conectar GA con el panel de SEO obtenemos datos de tráfico basados en:
- Al tener una versión móvil de un sitio, tienes un único conjunto de archivos con una versión de contenido, que se muestra a un usuario independientemente del dispositivo que utilice.
- Al trabajar con la herramienta Topic Research, puedes introducir tu nombre de dominio. ¿Con qué propósito?
- Analyzing the digital marketing strategies of businesses you don’t compete with is a waste of time.True or false?
- Analyzing the keyword "how to get more Google reviews" under the Top 10 Benchmarking tab in the On Page SEO Checker tool you can see that a Featured Snippet can be triggered by this keyword (see the picture below). But there is no information about this in the SERP Features Ideas section of the Optimization Ideas tab. How is this possible?
- Anything you sell on Amazon is profitable after Amazon fees.
- At a minimum, how many outreach emails must you customize before switching to a template?
- Auditoría del sitio puede revisar tus páginas AMP, lo cual es una excelente manera de mejorar tu SEO móvil. ¿Verdadero o falso?
- By using which report can you carry out a comprehensive inspection/review of your website’s pages in terms of their loading speed?
- Can you add your own logo to SEMrush PDF reports you create in the My Reports tool?
- Can you create your own custom report template and share it with your colleagues?
- Can you refer a company you work for* to SEMrush? (*The company where you are an employee)
- Check all that apply for primary images.
- Check all three reasons for choosing a 301 redirect over a 302 redirect:
- Choose 1 INCORRECT statement about the Listing Management Tool.
- Choose 2 correct statements about site load speed.
- Choose 2 correct statements about the Featured Snippets report in the Position Tracking tool.
- Choose a factor that affects the crawling process negatively.
- Choose the correct statement about mark-up.
- Choose the correct statement about mobile searchers according to Google research.
- Choose the right statement about AMP:
- Choose the right statements about hashtags on Instagram. Choose two options.
- Choose the wrong statement.
- Choose three answers. To receive your commissions, you need to:
- Choose three answers. What information can be found in an access-logfile?
- Choose three statements referring to XML sitemaps that are true:
- Choose two answers. A zero dollar sale is showing up in your statistics. It means that:
- Choose two answers. Some disadvantages of ccTLDs are:
- Choose two answers. To upload your tax form and update info about your preferred method of receiving commissions, you need to:
- Choose two answers. What are the two payout dates for BeRush affiliates?
- Choose two answers. What kind of marketing materials can you use to promote SEMrush?
- Choose two correct statements about a canonical tag:
- Choose two http response status codes that will work where there is any kind of geographical, automated redirect. We are talking about international requests from different geographical regions.
- Choose two optimization approaches that are useful for performance optimization:
- Choose two statements that are false about the SEMrush Audit Tool.
- Choose two statements that are right.
- Collaboration with which of the following influencers may affect your SEO?
- Completa los espacios en blanco: ______ es el método manual mediante el cual se añaden anotaciones de esquema en línea a los elementos correspondientes de la página HTML. Cuando se utiliza ______, Javascript activa e inserta el marcado en el encabezado de la página.
- Completa los espacios en blanco: Las reseñas de ______ son la fuente de tu clasificación en el Panel de información de Google, mientras que Apple Maps utiliza las estrellas de reseña de ______ de manera predeterminada.
- Con la ayuda de Backlink Audit puedes descargar una lista de backlinks tóxicos y luego enviarla a la herramienta “Desautorizar” de Google. ¿Verdadero o falso?
- Con la ayuda de esta herramienta obtendrás actualizaciones semanales por correo electrónico sobre los cambios de posición del sitio.
- Con la ayuda de la herramienta Brecha de backlinks puedes encontrar la lista de dominios de alta autoridad que se refieren a tus competidores y no a ti.
- Con la herramienta Brand Monitoring es posible rastrear las menciones de un dominio específico.
- Con la herramienta Position Tracking puedes rastrear el dominio raíz, el subdominio y la URL, pero no la subcarpeta. ¿Verdadero o falso?
- Con Social Media Tracker es posible rastrear las siguientes métricas. Escoge tres respuestas.
- Con Social Media Tracker es posible realizar estas tareas. Escoge dos respuestas.
- Connecting GA with SEO dashboard we get traffic data based on:
- Connecting the Link Building Tool with Google Search Console will give you the ability to collect recommendations on the most relevant, important and freshest links for your backlink profile.
- Consultez la liste des mots clés recommandés par SEO Writing Assistant. Pourquoi certains de ces mots clés sont-ils marqués en vert ?
- Conversion Optimizer works by:
- Cuando ejecutas una auditoría de contenido ¿qué es lo primero que debes hacer?
- Cuando se trata de optimizar una nueva publicación de blog ¿qué partes del contenido deben ser optimizadas?
- Custom triggers allow you to set up notifications for Position Tracking. For example, you can receive notifications if any of your pages enter the top 5 for the keywords you are tracking.
- De quoi AMP est-il l’acronyme ?
- De quoi PLA est-il l’acronyme ?
- Deberás suministrar la información completa de tu cuenta bancaria para recibir los pagos mediante transferencia bancaria pero no para recibir pagos mediante PayPal.
- Deseas compartir la comisión con tus clientes. ¿Cuál es la mejor manera de hacerlo?
- Deseas crear tu plan diario para redes sociales y decidir cuántos tweets publicar hoy con la ayuda de Social Media Tracker. ¿Qué deberías hacer?
- Deseas crear un post con la ayuda de Social Media Poster. ¿Cuál de los siguientes tipos de archivo de medios puedes añadir? Escoge tres respuestas.
- Deseas saber si tu competidor prefiere dirigir sus anuncios a usuarios móviles o de escritorio. ¿Qué informe de SEMrush deberías usar?
- El cuadro de distribución de enlaces internos en Auditoría del sitio muestra:
- El informe “Full Advertising Research" que se genera desde la herramienta Mis informes incluye estos dos informes:
- El informe de Backlink Analytics ayuda a los usuarios a comparar las métricas de backlinks de varias URL.
- El informe On Page SEO Checker, que se muestra en la siguiente imagen, muestra señales de sobrecarga de palabras clave en base a la comparación con tus competidores.
- El marcado de microdatos es un método automático mediante el cual Javascript añade una anotación de esquema en el encabezado de la página.
- Elige 1 afirmación incorrecta sobre la herramienta Listing Management tool.
- Elije dos afirmaciones correctas sobre el informe Fragmentos destacados en la herramienta Position Tracking.
- En el proceso de planificación de tu publicación en Social Media Poster se pueden agregar imágenes, archivos GIF y parámetros UTM para publicar enlaces.
- En explorant Social Media Tracker, vous découvrez que votre publication la plus performante sur Twitter a gagné 120 mentions j'aime, 18 retweets et 12 commentaires, tandis que la première publication de votre concurrent a reçu 147 j'aime et 53 retweets. Votre audience est composée de 9 000 utilisateurs et votre concurrent de 12 000 utilisateurs. Quel post a un taux d'engagement plus élevé ?
- En la herramienta Brand Monitoring, ¿con qué puedes filtrar menciones en Twitter? Escoge tres respuestas.
- En la herramienta Brand Monitoring, es posible buscar menciones por país o idioma.
- En la herramienta Brand Monitoring, NO es posible ordenar fuentes por menciones ni filtrar solo las menciones en blogs.
- En la herramienta Brand Monitoring, puedes comparar tu marca con las de tus competidores según…
- En Rastreo de posición puedes agregar hasta 10 dispositivos y ubicaciones (dependiendo de tu suscripción) para rastrear tu visibilidad y también especificar el motor de búsqueda para la campaña.
- En utilisant ce type de site mobile, vous avez un seul ensemble de fichiers avec une version du contenu, qui est affiché aux utilisateurs quel que soit l’appareil qu’ils utilisent.
- Es posible conectar tus campañas en el Calendario de marketing con tus campañas reales en Google Analytics utilizando etiquetas UTM. ¿Verdadero o falso?
- Escoge dos respuestas. ¿Qué tipo de material de marketing puedes utilizar para promocionar SEMrush?
- Escoge dos respuestas. En tus estadísticas aparece una venta de cero dólares. Esto significa que:
- Escoge dos respuestas. Para cargar tu formulario de impuestos y actualizar la información de tu método de pago preferido para recibir las comisiones, deberás:
- Escoge tres respuestas. Para recibir comisiones, debes:
- Estás ejecutando un sitio web completamente nuevo, y ahora estás analizando el sitio web de tu competidor para crear tu lista de palabras clave inicial. Elige dos escenarios óptimos.
- Estás por escribir un artículo y deseas obtener ideas sobre el tema. Escribes una palabra clave en la barra de búsqueda de la herramienta Topic Research y seleccionas el subtema que deseas en el informe generado. ¿Cuáles de las siguientes ideas te ofrecería la herramienta para cada subtema? Escoge tres respuestas.
- Excellent keyword research is a one-and-done tactic - you should only do it once to boost your site rankings.
- FiIl in the blank: _______ are the most challenging group of people to work with if you don't know them personally, but in order to achieve success through social media marketing they are potentially the most rewarding.
- Fill in the blank: Employee advocacy works better for ______ companies.
- Fill in the blank: It is important to take into consideration the decision making funnel when conducting keyword research so that you focus on more actionable words that will help you deliver a __________CTR with Google and ________ better.
- Fill in the blank. According to the latest statistics, 60% or more of all results for high volume keyword queries in the TOP-3 have already been moved over to run on ______
- Fill in the blank. Audience research largely consists of understanding the___that your customer faces, and what solutions your business can offer.
- Fill in the blank. Branded SEO is _______ because SEO is about being _______ and nobody is more _______ for your brand than you are.
- Fill in the blank. By connecting My Reports with Google ___, among other widgets, you can get New vs Returning Visitors, Top Traffic Channels and Top Page Views.
- Fill in the blank. Display advertising allows you to reach users at the ___________ stage of the decision making funnel.
- Fill in the blank. It’s not wise to index search result pages because _____
- Fill in the blank. The best practice for a/b testing two different calls to action for a __________ad is to test banners that are __________in every way, with the exception of the call to action.
- Fill in the blanks ___subscribers can only have ___marketing calendar(s); ___subscribers can create unlimited calendars and also share the calendar in___ mode. This means that anyone can view the calendar through access to an external link, with or without an SEMrush account.
- Fill in the blanks: ______ is the manual method where you add in-line schema annotations to the corresponding HTML page elements. When you use ______, Javascript fires and inserts the markup into the head of the page.
- Fill in the blanks: ______ reviews are the source for your rating in the Knowledge Panel on Google, while Apple maps uses the review stars from ______ by default.
- Fill in the blanks: To determine which social media channels to spend time on, you should start with a social media audit. Then, you should analyze your competitors' social media presence. Although you can't get data on your _______, which is the most important, you can analyze your _______ rate and publishing _______ among other metrics.
- Fill in the blanks. In Backlink Audit, a domain with a link is considered toxic with a toxic score of ______, potentially toxic are those with a score of _______. You _______ to review them manually before sending to Whitelist, to Remove or to Disavow.
- Fill in the blanks. The ________________ donut chart shows the distribution across your website’s pages by the number of clicks away from the homepage. It is recommended to make sure there are no pages with a depth of more than ___ clicks.
- Fill in the blanks. The ___ tab in the featured snippet report in the ___ shows ___ where your domain doesn’t rank in featured snippets, but your competitors do.
- Fill in the blanks. When it comes to content benchmarking, there are several tools that can help you out. _______ enables you to see how certain articles perform in terms of visibility and user engagement metrics. _______ helps find resources your competitors use to publish their content. _______ can help you find if a certain topic is covered by your competitors.
- Fill in the blanks. When you want to use _____, make sure they are placed in plain HTML/X-robots tags. _____ injected by JavaScript are considered less reliable, and the chances are that Google will ignore them.
- Finish the sentence: “The best way to increase your total reviews is____”. Check all that apply.
- For Local SEO, citations are
- For what reasons could your account not be approved to sell on Amazon, or get suspended? Choose 2 correct answers.
- From where can you import pages and keyword data to On Page SEO checker? Choose 3 answers.
- From which sources can you pull data into My Reports? Pick 4 answers.
- Google Ads hierarchy, from largest to smallest, is:
- Google’s spiders render your pages because Google wants to crawl your site as humans see it.
- Graphs in the statistics tab are updated in real time.
- Guru and business subscribers can add their logo into the reports. True or false?
- Has configurado Social Media Tracker para supervisar la actividad en las redes sociales. Has publicado en Facebook cinco veces el último mes. ¿Por qué la herramienta muestra actividad cero en Facebook?
- Has escrito un nuevo artículo y lo has publicado en varios sitios web. ¿Cuál herramienta de SEMrush deberías utilizar para supervisar la exposición de tu artículo?
- Hay muchos widgets en el panel de SEO con muchas fuentes de datos. ¿Cuál son las diversas fuentes de datos que dan la información que se puede encontrar en widgets? Elige 3 respuestas.
- How are the lists in the Keyword Magic Tool created?
- How can improving your EAT help your business? Choose the three best answers.
- How can Semrush help optimize your Amazon listing?
- How can you determine the severity of your escalation topics? Choose two answers.
- How can you find an author’s contact information?
- How can you protect your listing once it has been created?
- How can you update a piece of content to make it high-quality content? Choose 3 options.
- How do authors qualify for the 70% royalty option for Kindle books or eBooks?
- How do learning periods impact campaigns?
- How do we balance comprehensive content with the desire for easy to navigate websites?
- How do you complete the responsibility framework?
- How do you determine the success of your social listening program? Choose two answers.
- How do you get charged with PPC?
- How do you get more meaningful statistics without spending more money? Choose 3 correct answers.
- How do you know if you need Local SEO?
- How do you measure conversions on your site in Google Analytics?
- How do you quickly check if all the issues related to redirect loops and 404 errors are fixed?
- How do you track the success of social media ads?
- How does Fulfillment by Amazon work? Choose 2 correct answers.
- How does Google discover pages and links?
- How many ad sizes are there on the GDN?
- How many competitors can you compare in the audience overlap widget in the Traffic Analytics?
- How many competitors do you need to have in order to analyze the competition?
- How many expert quotes should you add to your Source Magnet Report?
- How many FAQs should you include on your page?
- How many primary phrases should you have per page?
- How many staff members can you add to your Amazon Seller Central account as sub-users?
- How much budget should you set when launching your Universal App campaigns?
- How often does SEMrush Sensor report on Google algorithm changes and anomalies?
- How often does the option to combine a robots.txt disallow with a robots.txt noindex statement make folders or URLs appear in SERPs?
- How should Remarketing lists be segmented? Choose two options.
- How will you benefit from connecting Site Audit to your Google Analytics account? Choose 3 answers.
- If a keyword has a 2% conversion rate, and the value of a conversion is $100, what is the value per click of that keyword?
- If a page is “Orphaned” what does it mean?
- If conversion data is not quite right, what bidding strategy should you use? Choose two options.
- If SEO is done correctly, you will see results in less than a month. True or false?
- If there is more than one author of an article, should you write to both?
- If you choose Wire transfer as your preferred method of payment, you will receive your earnings after you accumulate a total of $50 in commissions.
- If you don’t know which competitors to focus on, which SEMrush tool can help you get the lay of the land?
- If you have a client with a domain that covers multiple languages (or countries), is it possible to set up a single SEMrush project for them?
- If you receive a customer message on Saturday at 5pm, by when does Amazon expect you to answer that message?
- If you see an Established Player has neglected Facebook and Instagram as a channel, what does that teach you?
- If you want to be able to track your client’s progress over time and manage their online visibility across multiple marketing channels, which is the best option?
- If you want to list a product that is already on Amazon, but it has incorrect information, what should you do?
- If you want to show up as a search result for a particular search phrase in Google, you need:
- If you wanted to change your price for an item you are selling on Seller Central, you would
- If you work for a sportswear company, what type of content should you publish in order to strengthen your company's personal branding?
- If you're hit with an algorithmic link penalty, you'll receive a message in Google Search Console.
- If you’re using the standard “What’s New?” template, Google Posts stay live for
- If your IPI is below Amazon's benchmarks what will happen to your account?
- If your pitch gets rejected, should you keep following up?
- In Position Tracking, you can add up to 10 devices and locations (depending on your subscription) to track your visibility and also specify the search engine for the campaign.
- In the Brand Monitoring Tool, you can compare your and your competitors’ brand name by…
- In the Brand Monitoring tool, you can filter Twitter mentions by what? Choose 3 answers.
- In the simplest terms, how does Amazon prioritize listings?
- In the Site Audit Tool, under the Overview and Progress tabs in the Errors graphs you can see:
- In the Top Pages report, you can learn:
- In what Google positions can you check the popularity of a HTTPS protocol extension by viewing a donut diagram in the Sensor tool? Choose 2 answers.
- Integration between Google Analytics and On Page SEO Checker allows you to…
- Is it ok to offer products and samples if it falls within your company’s policies and assuming the author makes a disclosure?
- Is it ok to share your personal experience about a topic an author has written about?
- Is social listening just for large brands or can other businesses use it?
- Is using a link-checking tool a good way to find targets to pitch to?
- It is important to only list in-stock items on Amazon. Your account can be suspended for cancelling more than 2.5% of your total customer orders.
- It is possible to link your campaigns in the Marketing Calendar to your real campaigns in Google Analytics by using UTM tags. True or false?
- It's possible for your product to take the top position in Amazon if: (Chose 3 correct answers)
- Keywords are best for bringing in:
- L'outil Analyse du trafic fournit des informations sur le trafic généré vers les sites web par différents moteurs de recherche SAUF…
- L'outil Mes rapports vous permet de… Choisissez trois réponses.
- L’outil Link Building aide les utilisateurs à enrichir le profil de backlink de leurs sites. Il peut être connecté avec Google Search Console. Cette intégration va… ?
- L’outil Post Tracking vous permet de surveiller les sources des backlinks de vos articles.
- La herramienta Análisis del tráfico brinda información acerca del tráfico dirigido a los sitios web por distintos motores de búsqueda EXCEPTO…
- La herramienta de Gráficos de SEMrush te ayuda a hacer un análisis detallado de tus campañas y de las de tus competidores, basado en tendencias y en sus comparativas. Mira la imagen a continuación. ¿Qué mes fue el de mayor éxito para Apple.com en términos de coste por adquisición?
- La herramienta Link Building te permite descubrir si un backlink adquirido fue indexado por Google. ¿Verdadero o falso?
- La herramienta Link Building Tool ayuda a los usuarios a enriquecer los perfiles de backlinks de sus sitios web. La herramienta puede integrarse con Google Search Console. ¿Qué hará dicha integración?
- La herramienta Mis informes te permite… Escoge tres respuestas.
- La herramienta Post Tracking permite supervisar las fuentes de los backlinks de tus artículos.
- La métrique "Position Tracking Visibility" est la même que "Average Position".
- Le balisage microdata est une méthode automatique où Javascript ajoute des annotations schema en haut de la de la page.
- Le rapport Analyse de backlinks aide les utilisateurs à comparer les métriques des backlinks pour plusieurs URL.
- Le rapport On Page SEO Checker, présenté dans l'image ci-dessous, indique des signes de “keyword stuffing”, en fonction des comparaisons avec vos concurrents.
- Le tableau de bord SEO vous permet de connecter Google Analytics et Google Search Console pour obtenir les données les plus précises et les plus récentes sur le trafic et le comportement des utilisateurs pour votre site web.
- Listing Management allows you to manage your business data (like address, phone number, business hours, and payment methods) in different directories at once.
- Listing Management vous permet de gérer les données de votre entreprise (telles que l'adresse, le numéro de téléphone, les heures d'ouverture et les méthodes de paiement) dans plusieurs annuaires à la fois.
- Llena el espacio en blanco. Al conectar Mis informes con Google ____________, entre otros widgets, puedes obtener datos de visitantes nuevos y recurrentes, Top de canales de tráfico y Top de vistas de páginas.
- Llena los espacios en blanco. Cuando se trata de benchmarking de contenido, existen varias herramientas que pueden ayudarte. _________ te permite ver el rendimiento de ciertos artículos en términos de visibilidad y métricas de participación del usuario. _________ ayuda a encontrar los recursos que usan tus competidores para publicar su contenido. _________ puede ayudarte a saber si un tema específico está cubierto por tus competidores.
- Llena los espacios en blanco. El gráfico ________________ muestra la distribución de las páginas de tu sitio web por el número de clics por fuera de la página de inicio. Se recomienda asegurarse de que no haya páginas con una profundidad de más de ____ clics.
- Llena los espacios en blanco. La investigación del público consiste en gran medida en comprender el factor___que enfrentan tus clientes y las soluciones que puede ofrecerle tu negocio.
- Llena los espacios en blanco. La pestaña _____________ en el informe de featured snippet en la herramienta ___________ muestra ________ con las cuales tu dominio no se clasifica en los featured snippet, pero el de tus competidores sí.
- Llena los espacios en blanco. Los suscriptores _____ sólo pueden tener _____ calendario(s) de marketing; los suscriptores _______ pueden crear calendarios ilimitados y también compartir el calendario en modo ______. Esto significa que cualquier persona puede ver el calendario a través del acceso por un enlace externo, con o sin una cuenta SEMrush.
- Llena los espacios: En Backlink Audit, un dominio con un enlace es considerado tóxico si tiene un puntaje tóxico de ______; potencialmente tóxicos son aquellos con un puntaje de ______. Tú ______ revisarlos manualmente antes de enviarlos a la Lista Blanca, a Eliminar o a Desautorizar.
- Log File Analyzer allows you to not only identify the most crawled pages on a website, but also eliminate structural and navigational problems that affect the accessibility of certain pages.
- Log File Analyzer te permite no sólo identificar las páginas más rastreadas en un sitio web, sino también eliminar problemas de la estructura y la navegación que afectan la accesibilidad de ciertas páginas.
- Look at the image below. According to the Keyword Manager, it will be easier to get higher position in Google if you write an article using the first set of keywords.
- Look at the image below. Where should you click to learn about toxic markers of the first backlink in the list?
- Look at the list of recommended keywords from the SEO Writing Assistant. Why are some of these keywords highlighted green?
- Look at the table from the Backlink Gap tool. What do the numbers in the last five columns show?
- Look at these keyword lists generated by the Keyword Magic Tool. Keywords from which list are more difficult in terms of bypassing your competitors in organic search?
- Lorsque vous utilisez l'outil Topic Research, vous pouvez entrer votre nom de domaine. Quel est le but de cette action ?
- Los enlaces de referencia solo pueden dirigir a la página de inicio de SEMrush.
- Los gráficos en la pestaña estadísticas se actualizan en tiempo real.
- Los suscriptores gurú y business pueden agregar su logotipo a los informes. ¿Verdadero o falso?
- Marca las tres afirmaciones que describen la funcionalidad de Keyword Difficulty Tool.
- Mark the true statement.
- Market Size – the total addressable market (TAM) and Serviceable Available Market (SAM) – reflects the amount of demand for products or services within the market and the portion of the market a given business could realistically convert. True or false?
- Marketing Calendar allows you to track the traffic data for your campaigns directly from your Google Analytics account, and share this data with your collaborators that have access to that calendar.
- Marketing Calendar te permite rastrear los datos de tráfico de tus campañas directamente desde tu cuenta de Google Analytics y compartir estos datos con aquellos de tus colaboradores que tienen acceso a ese calendario.
- Marquez les trois déclarations qui décrivent la fonctionnalité de l’outil Keyword Difficulty.
- Microdata markup is an automatic method in which Javascript adds schema annotation into the head of the page.
- Mira la lista de palabras clave recomendadas del Asistente de escritura SEO. ¿Por qué algunas de ellas están resaltadas en verde?
- Mira la siguiente imagen. ¿Dónde deberías hacer clic para conocer acerca de los marcadores tóxicos del primer backlink de la lista?
- Mira la siguiente imagen. Según Keyword Manager, sería más sencillo obtener una posición orgánica más alta en Google si escribieras un artículo con el primer conjunto de palabras clave.
- Mira la tabla de la herramienta Brecha de backlinks. ¿Qué muestran los números de las últimas cinco columnas?
- Mira las siguientes listas de palabras clave generadas por Keyword Magic Tool. ¿Las palabras clave de qué lista son más difíciles en términos de superar a tus competidores en búsquedas orgánicas?
- More links pointing to your site means more visibility for your business. True or false?
- More sales copy helps sell to users that are:
- Name the solid local link building strategy:
- Necesitas conocer cuál de tu contenido o el de tus competidores tiene mejor rendimiento en las redes sociales. ¿Qué informe de Social Media Tracker te permite hacerlo?
- Necesitas publicar un post en las redes sociales, pero no puedes hacerlo hasta que el diseñador prepare la imagen correspondiente. ¿Qué opción de Social Media Poster deberías escoger para no olvidarte de publicar el post a tiempo?
- NO ES POSIBLE comparar más de tres dominios con ayuda de Brecha de palabras clave.
- NO puedes usar un enlace de referencia en un mensaje de correo electrónico.
- One of your customers shared a link to your site on their Facebook. What type of link would it be?
- Organic Traffic Insights has a quick filter for each page of your site to see which keywords are new for that page or keywords that have lost all rankings as well as winners and losers. This can help you determine which of your pages are gaining or losing positioning for your target keywords.
- Para acceder a los datos más actuales de backlinks desautorizados debes integrar Backlink Audit con:
- Para asegurar los rankings más altos de Google, será suficiente con centrar tu trabajo en solo varios factores principales del ranking.
- Para conocer el público, la interacción y la actividad de tus cuentas de redes sociales, deberías crear una campaña de On Page SEO Checker.
- Para tener datos precisos y recientes sobre el tráfico y el comportamiento de usuario en tu sitio web, el panel de SEO te permite conectar Google Analytics y Google Search Console.
- Position Tracking allows users to track a website’s search visibility across multiple devices (desktop, phone and tablet) and locations (down to the ZIP Code level) in one project.
- Position Tracking permet aux utilisateurs de suivre la visibilité des recherches d'un site web sur plusieurs appareils (desktop, mobile et tablettes) et lieux (localisation) dans un projet.
- Position Tracking Visibility is another name for Average Position.
- Pour obtenir les meilleurs classements sur Google, il est suffisant de concentrer vos efforts sur seulement quelques facteurs de classement principaux.
- Pour suivre l'audience, l'engagement et l'activité de vos comptes sociaux, vous devez créer une campagne On Page SEO Checker.
- PRG (Post-Redirect-Get pattern) is a great way to make Google crawl all the multiple URLs created on pages with many categories and subcategories.
- Proper keyword research allows you to rank with text-only content - and nothing else.
- Providing a reference link and advising your friend or client to use SEMrush is NOT against BeRush rules.
- Puede referir a tus clientes a la versión de prueba gratuita de siete días mediante la siguiente URL:
- Puedes crear múltiples cuentas en BeRush para distintos los dominios y actividades de marketing que utilizas para promocionar SEMrush.
- Puedes promocionar SEMrush con contenido de vídeo, pero los vídeos prefabricados no está disponibles como tipo de material de promoción.
- Puedes registrarte como afiliado en BeRush y, después, utilizar tu enlace de referencia para registrar una cuenta de pago en SEMrush.
- Puedes usar las marcas SEMrush y BeRush como palabras clave en tu campaña de PPC.
- Puedes utilizar las redes sociales para promocionar SEMrush.
- Puedes utilizar material de sitios web de terceros en tus campaña de promoción de SEMrush.
- Puedes ver copias de los PLA de tus competidores con la ayuda de SEMrush.
- Qu’est-ce qu’on peut faire à l'aide du Calendrier Marketing ? Choisissez trois réponses.
- Qu’est-ce qu’un sitemap.xml ?
- Qué herramientas de SEMrush deberías usar para encontrar las ideas más resonantes para tu contenido en base a las consultas de búsqueda de las personas y sus preguntas acerca de un tema específico? Escoge dos respuestas.
- Que montre la métrique TF-IDF de On Page SEO Checker ?
- Que vous permet de faire la Search Console ? Choisissez deux réponses.
- Quel code de statut nous dit que le serveur est actuellement incapable de traiter la requête (erreur “temporarily unavailable”) [temporairement indisponible] ?
- Quel domaine représenté sur l’image était le plus populaire au monde en août 2018 ?
- Quel est l’intérêt de la métrique « Coût du trafic » dans le rapport sur les positions de recherche organique SEMrush ? Que signifie cette métrique ?
- Quel est le nom de l’élément d’URL présent sur chaque page sauf la page d'accueil ?
- Quel est le nombre approximatif de facteurs de classement de Google ?
- Quel outil peut vous aider à obtenir des recommandations SEO pour vos futurs articles en fonction de l'analyse de vos 10 principaux rivaux dans les résultats organiques de Google ?
- Quel outil peut vous aider à trouver un moyen de mieux se classer pour les mots clés ciblés ?
- Quel outil SEMrush vous guidera à travers les premières étapes de la création d'un nouveau contenu pour des mots clés cibles ?
- Quel outil SEMrush vous pouvez connecter à votre compte Google Analytics afin de voir la performance de vos articles de blog ?
- Quel outil vous aide à mieux comprendre ce qui se passe sur votre site web et à améliorer votre stratégie de référencement en fonction de vos statistiques de trafic réelles ?
- Quel outil vous aide à rester informé des changements de positions de votre article dans les résultats organiques de Google pour un mot clé choisi ?
- Quel outil vous fournit des informations sur la recherche organique et payante de vos concurrents, les annonces display et les backlinks sur une seule page ?
- Quel outil vous permet de comparer des profils de backlink pour plus de 6 domaines en même temps ?
- Quel type de problème signalé par l'outil Site Audit est le plus grave ?
- Quelle est la différence entre les redirections 301 et 302 ?
- Quelle est la différence principale entre les résultats de recherche mobile et les résultats de recherche desktop ?
- Quelles métriques sont disponibles dans le rapport de Content Audit ? Choisissez trois réponses.
- Quelles sont les principales façons d’améliorer l’expérience utilisateur de votre site mobile ? Choisissez trois réponses.
- Quels facteurs augmentent la valeur d’un lien ? Choisissez deux réponses.
- Quels outils devrait utiliser un spécialiste marketing pour évaluer sa réputation en ligne ? Choisissez deux réponses.
- Quels outils SEMrush devriez-vous utiliser pour trouver des idées les plus pertinentes pour votre contenu en fonction des requêtes de recherche des internautes ; et des questions relatives à un sujet spécifique ? Choisissez deux réponses.
- Quels sont les mots clés qu’il vaut mieux cibler ?
- Quels sont les signaux qui aident Google à voir que votre site cible un pays spécifique ? Choisissez deux réponses.
- Quels sont parmi les facteurs suivants ceux qui sont importants pour le SEO local ? Choisissez trois réponses.
- Quels types de notifications pouvez-vous configurer dans le Marketing Calendar ?
- Rastreo de posición permite a los usuarios rastrear la visibilidad de un sitio web en las búsquedas en múltiples dispositivos (escritorio, teléfonos y tablets) y ubicaciones (incluso a nivel de ciudad) en un proyecto.
- Referral links can lead to SEMrush homepage only.
- Regardez ces listes de mots clés générées par l'outil Keyword Magic. Les mots clés de quelle liste sont les plus difficiles à cibler pour dépasser vos concurrents en recherche organique ?
- Regardez l'image ci-dessous. Où devez-vous cliquer pour en savoir plus sur les marqueurs toxiques du premier backlink dans la liste ?
- Regardez l'image ci-dessous. Selon Keyword Analyzer, la fonctionnalité intégrée dans l’outil Keyword Magic, il sera plus facile d'obtenir une position organique plus élevée sur Google si vous écrivez un article en utilisant le premier ensemble de mots clés.
- Regardez le tableau de l'outil Opportunités de backlinks. Que montrent les chiffres des cinq dernières colonnes ?
- Remplissez les blancs : ______ est la méthode manuelle qui consiste à ajouter des annotations schema incorporées au fil du texte (in-line) aux éléments de page HTML correspondants. Quand vous utilisez ______, Javascript active et insert le balisage en haut de la page.
- Remplissez les blancs : Les avis de ______ sont la source de votre évaluation dans le Knowledge Panel sur Google, tandis qu’Apple Maps utilise par défaut les notations sous forme d’étoiles de ______ .
- Retargeting allows you to show ads to people who have never been to your website.
- Según las mejores prácticas, ¿cuál de los siguientes símbolos deberías utilizar para separar las palabras en un slug?
- Selecting a specific country in the Organic Traffic Insights filters not only data from the SEMrush database but also from Google Analytics and Google Search Console for that region.
- Selon la meilleure pratique, lequel des symboles suivants devriez-vous utiliser pour séparer les mots dans un slug ?
- SEMrush offers a free Position Tracking mobile app that allows you to measure the success of your SEO on the go, including ranking fluctuations, visibility and traffic trends, and more.
- SEMrush offers its original Google Data Studio connectors, so you can pull data from Position Tracking, Organic Research, Advertising Research, Backlink Analytics and Site Audit into your GDS account.
- Sensor muestra el nivel de volatilidad SERP real, el cual que refleja la velocidad de los cambios en los resultados de búsqueda de Google. ¿Qué puntaje Sensor SENSOR muestra un nivel de volatilidad normal?
- Sensor shows the actual SERP volatility level, which reflects the speed of changes in Google search results. What SENSOR score refers to a normal volatility level?
- Should you use a list when pitching topic ideas?
- Should you use nofollow when internally linking and looking to pass page rank?
- Si escoges transferencia bancaria como tu método de pago preferido, recibirás tus ingresos cuando tus comisiones lleguen a 50 USD.
- Site Audit flags your web pages as duplicate content due to their URL parameters, which appear when one applies a filter. What should you do in this case?
- Site Audit is able to check your AMP pages, which are a great way to improve your mobile SEO.
- Social Media Poster allows you to find ideas for posting from RSS feeds.
- Social Media Poster puede mostrarte la diferencia entre el total de Me gusta y No me gusta nuevos de la página.
- Social Media Poster te permite encontrar ideas para artículos en feeds RSS.
- Social Media Tracker puede rastrear el número de posts y los seguidores, las reacciones, las veces que se comparte un post, las vistas de página de una cuenta de Facebook.
- Sponsorships are a link building tactic that you should avoid, because you're basically just buying a link
- Suministrar un enlace de referencia y sugerir a un amigo o cliente usar SEMrush NO es contrario a las normas de BeRush.
- Take a look at the Backlinks report in the Backlink Analytics tool. How would you explain to your client that there are backlinks with New and Lost status at the same time?
- The ‘Quick modify’ button in MyReports allows you to make bulk changes to the time range or the domain in the widgets in your report.
- The “Full Advertising Research Report” generated within the My Reports tool includes these two reports:
- The Backlink Analytics report helps users compare backlink metrics for several URLs.
- The BCG Matrix helps you pinpoint whether a certain resource can provide a competitive advantage or not.
- The best way to see if you are allowed to sell a product on Amazon is to see if someone else is selling it already.
- The Early Review Program is designed to:
- The ideal review score is:
- The Internal link distribution chart in Site Audit shows:
- The Link Building tool allows you to discover whether an acquired backlink was indexed by Google. True or false?
- The Link Building tool helps users enrich their sites’ backlink profiles. The tool can be integrated with Google Search Console. What will this integration do?
- The most important content tip from Greg is:
- The My Reports tool allows you to… Choose three answers.
- The negative exact keyword ‘-[beach chair]’ will exclude the following search term:
- The On Page SEO Checker report, as shown in the image below, shows signs of keyword stuffing, based on comparison with your competitors
- The Post Tracking tool allows you to monitor the sources of your articles’ backlinks.
- The quality of the text in your ad copy is the key factor for assigning a quality score in Google Ads. True or false?
- The search results displayed for any query are based on what Google interprets to be the searcher's intent.
- The SEMrush Charts tool helps you thoroughly analyze your and your competitors’ campaigns based on trends and their comparison. Look at the image below. Which month was the most successful for Apple.com in terms of cost per acquisition?
- The SEMrush toolset uses a link authority metric called …
- The Site Audit tool can check your website’s AMP pages for syntax errors.
- The Social Media Poster can show you the difference between your total new page likes and new page unlikes.
- The Traffic Analytics tool provides information about traffic driven to websites by different search engines EXCEPT…
- There are many widgets on the SEO dashboard, with many data sources. From which of the various sources can information be found in widgets? Choose 3 answers.
- There is a correlation between long headlines and social shares. True or false?
- There’s no difference in ranking factors between traditional and Local SEO, the only thing different is the signal weights.
- To access the most current data on disavowed backlinks you should integrate Backlink Audit with:
- To ensure the highest Google rankings, it will be enough to focus your efforts on just several main ranking factors.
- To get the most precise and recent data about traffic and user behavior for your website SEO Dashboard allows you to connect Google Analytics and Google Search Console to it.
- To see audience, engagement and activity for your social media accounts, you would create an On Page SEO Checker campaign.
- To whom can you offer a barter like spending ad money to drive traffic to their article?
- True or False: A competitor with low audience overlap should be ignored.
- True or False: Analyzing competitors' referral links with the help of SEMrush tools (such as Traffic Analytics, Backlink Analytics, Market Explorer and Topic Research) can be a pipeline for finding potential affiliates.
- True or False: Based on the content, consumers can choose one brand over another.
- True or false: If you haven't formed a business yet, you can put in your personal tax ID when creating an Amazon Seller Account and change it later.
- True or false: If your product does not have a GTIN you can request a GTIN Exception.
- True or False: In order to gain competitor insights on social campaigns, you need to connect your own social channels first.
- True or false: It is ok to have friends, family or employees review your products.
- True or False: People can end up on your service or product pages without starting on your homepage.
- True or False: SEO ranking is based on your whole website and all of its pages.
- True or False: The only ad network with automation is Google Ads.
- True or False: To understand your competitors’ digital marketing tactics in detail, you should focus on their strategies and performance in PR and Social rather than in SEO and PPC.
- True or False: When doing split testing, you should only test small differences.
- True or False: With the help of the Keyword Gap tool you can optimize your organic and paid search efforts by seeing which terms you and your competitor are ranking for.
- True or False: With the help of Traffic Analytics, you can find data about top destinations that visitors reach directly through hyperlinks on the analyzed website.
- True or False: You can add your keywords directly into the quotes of testimonials.
- True or False: You have to include your primary phrase in your homepage URL.
- True or false? A feature that the SEMrush Keyword Magic Tool offers which the AdWords Keyword Tool lacks is the ability to list attributes along side roots.
- True or false? An effective PPC strategy should consider the ads themselves; the steps that users take on your website in order to convert to clients is not a part of this strategy.
- True or false? Building an attribution model helps you to attribute appropriate credit to multiple marketing channels that contributed to a single sale.
- True or false? Embedding custom pixel to your website helps retarget people who should already have an affinity for you but for some reason have not converted to liking your page or engaging with your content.
- True or false? Frequency capping sets limits on how many times the same person can see an ad.
- True or false? It is important to track in-app actions to optimize for users that are engaged in completing valuable actions within the app, not app installs.
- True or false? It is NOT possible to have multiple robots meta tags.
- True or false? It is recommended to work with log files constantly, making it a part of the SEO routine rather than doing one-off audits.
- True or false? Pre-fetch and pre-render are especially useful when you do not depend on 3rd party requests or contents from a CDN or a subdomain.
- True or false? Repeatedly publishing blog posts targeting the exact same keywords isn’t a good strategy because all of these blog posts will compete with each other for indexing in search engines.
- True or false? SEO Writing Assistant has an add-on for Google Docs and Wordpress plug-in based on the SEO Content Template.
- True or false? Since salespeople operate from their personal profiles, they can engage and connect with anyone, and they should take advantage of this opportunity to expand their network and expose their company’s content to a larger audience.
- True or false? The LinkedIn blogging platform is available for both personal and business pages.
- True or False? The Matches column in the Backlink Gap report table shows how many of the analyzed domains have gotten their links from a certain referring domain.
- True or false? The Ranking distribution report allows you to see the number of keywords in a campaign you and your competitors have in the top 3, top 10, top 20 and top 100 positions.
- True or false? The SEMrush Site Audit tool allows you only to define issues that slow down your website and does NOT give any recommendations on how to fix them.
- True or false? To get ideas in On Page SEO checker for how to improve the user experience you have to connect Google Analytics to your project.
- True or false? Uploading a CSV of your data feed from your computer will allow you to set an automated schedule.
- True or false? You should use KPIs or metrics to determine your social media campaign’s success only if your business goal is sales.
- True or false? Your campaign should be limited by its budget setting when you want to limit losses on unprofitable campaigns that are being optimized.
- Tu cliente ha lanzado una campaña publicitaria. Deseas encontrar palabras clave relevantes que su competidor busca pero no tu cliente. ¿Qué herramienta puede ayudarte a lograrlo?
- Unlike traditional content marketing, account-based marketing…
- Vas a comprobar la corrección técnica de tu sitio, pero necesitas excluir del análisis parte del sitio. ¿Cuál es la manera más sencilla de hacerlo con la ayuda de SEMrush?
- Verdadero o falso. Dependiendo del contenido, los consumidores pueden preferir una marca sobre otra.
- Visibilidad de Rastreo de posición es otro nombre de Posición media.
- Vous allez vérifier la santé technique de votre site, mais vous voulez exclure une partie de votre site pour effectuer cette analyse. Quel est le moyen le plus simple de le faire à l’aide de SEMrush ?
- Vous avez configuré Social Media Tracker pour surveiller l’activité sur les médias sociaux. Vous avez posté cinq fois sur Facebook au cours du dernier mois. Pourquoi l'outil ne montre aucune activité sur Facebook ?
- Vous avez écrit un nouvel article qui a été publié sur plusieurs sites web. Quel outil SEMrush pouvez-vous utiliser pour surveiller la visibilité de votre article ?
- Vous êtes sur le point de commencer à rédiger un article et souhaitez obtenir des idées sur un sujet choisi. Vous tapez votre mot clé dans la barre de recherche de l'outil Topic Research et sélectionnez un sous-thème souhaité dans le rapport généré. Quelles idées listés l'outil vous offre pour chaque sous-thème ? Choisissez trois réponses.
- Vous NE POUVEZ PAS comparer plus de trois domaines à l'aide de l’outil Possibilités de mots-clés.
- Vous NE POUVEZ PAS trier les sources par mentions ou filtrer uniquement les mentions de blog dans l'outil Brand Monitoring.
- What analysis can you do to identify external factors affecting your industry?
- What are “category resources”?
- What are “seed keywords”?
- What are “Shoulder Niches”?
- What are “Stat Keywords”?
- What are Google Search Partners?
- What are Linkreators?
- What are Medium Tail Keywords?
- What are some fundamentals of creating great content? Choose three options.
- What are some of the benefits of informational content? Pick the three best answers.
- What are some of the KPIs you can use to determine success of your social listening strategy? Choose two answers.
- What are some of the ways you can filter links in SEMrush? Choose three answers.
- What are the '3 Ps' of high-performing email signup forms?
- What are the 3 “key ranking factors” that Google uses in their algorithm?
- What are the 3 main features of a “quality backlink”?
- What are the benefits of being interviewed and having those interviews published on third-party websites? Choose three options.
- What are the benefits of social listening?
- What are the downsides of using a blog to publish evergreen content? Choose two answers.
- What are the four quadrants Market Explorer uses to map out a website’s industry competitors?
- What are the keyword phrase scores based on?
- What are the main ways of improving your mobile website’s user experience? Choose three answers.
- What are the most important aspects of content for SEO? Choose two correct answers.
- What are the most important aspects of guest posting? Choose three options.
- What are the requirements for Smart Display conversions?
- What are the signals that help Google see that your site is targeting a specific country? Choose two answers.
- What are the three elements of a content marketing mission statement?
- What are the three main Source Magnet formats? Choose three answers.
- What are the two main types of marketing?
- What are the two valid statements with regard to the critical rendering path (CRP)?
- What are two the most commonly known best practices to increase crawling effectiveness?
- What are your target audiences for content marketing campaigns? Choose three options.
- What benefits do sites that publish syndicated content expect to receive? Choose two options.
- What can be done with the help of the Marketing Calendar? Choose three answers.
- What can happen if you don’t create a social listening program?
- What can the Topic Research tool teach you about your competitors? Choose two answers.
- What can you do to build a program if you do not have the budget to use a social listening tool? Choose two answers.
- What can you do to make sure your keywords are the words that your audience uses when they talk about their experience and opinion online? Choose two answers.
- What can you learn about your audience from social listening?
- What can’t be done on Facebook?
- What channels are forbidden to use for SEMrush promotion? Choose two answers.
- What do our case studies about links as a ranking factor show us?
- What do people put most emphasis on?
- What do the “Lists” in the Keyword Manager consist of?
- What do you need to consider when determining which social listening tool is best for you? Choose three answers.
- What do you need to consider when you are moving from the planning to the implementation phase of your program?
- What do you need to know before you select a social listening tool?
- What does AMP stand for?
- What does Boolean Search let you do?
- What does PLA stand for?
- What does Porter’s 5 Forces Model do?
- What does the 4XX HTTP status code range refer to?
- What does the Brand Monitoring Tool allow you to do? Choose 3 answers.
- What does the keyword difficulty score tell you?
- What does the SEMrush Sensor score refer to?
- What does the TF-IDF metric from On Page SEO Checker show?
- What does tracking performance down a sales funnel enable you to do? Choose 3 answers.
- What domain keywords CANNOT be compared with the help of Keyword Gap?
- What elements should text links consist of to ensure the best possible SEO performance?
- What factors go into a successful RLL? Choose three answers.
- What feature of the Semrush .Trends platform helps you visualize the competitive landscape?
- What filters should you use when sorting your results on the Semrush site to find the best keywords?
- What framework should you use if you want to summarize all internal and external factors and determine your company’s position against the market and competition.
- What happens if a parent listing gets deleted?
- What is “The Anti-Share” promotional technique?
- What is a “Source Magnet”?
- What is a canonical tag?
- What is a content calendar?
- What is a great way to make sure your content is seen by your fans, their friends, and your target audience?
- What is a twister?
- What is an RLL?
- What is Dwell Time?
- What is one goal you can accomplish using content marketing?
- What is one way to ensure you receive stakeholder buy-in?
- What is sitemap.xml?
- What is social listening?
- What is the ‘Destination Sites’ report of Traffic Analytics all about?
- What is the (approximate) ideal number of data points for a Source Magnet?
- What is the #1 goal of a Power Page?
- What is the advantage of a TOWS Analysis?
- What is the approximate number of Google’s ranking factors?
- What is the best solution when you know the approximate time of maintenance work on your website?
- What is the best type of link?
- What is the best way to gain leads from content marketing?
- What is the difference between Max Conversions and Target CPA?
- What is the first step for a business that wants to start a social media program?
- What is the first step of creating a Source Magnet?
- What is the first step when it comes to choosing data points for your Source Magnet?
- What is the ideal intro formula for your Source Magnet Report?
- What is the main idea of digital relationship marketing?
- What is the main SEO benefit of digital PR?
- What is the most effective way to send social signals via Twitter and to be noticed by someone whose tweets you share?
- What is the most important content type to publish?
- What is the name of the content manufacturing process in which you divide a single piece of content into multiple pieces that can be used on various social media channels?
- What is the name of the URL element that is present on every page except the homepage?
- What is the optimal click depth of a page?
- What is the point of the ‘Traffic Cost’ metric in the SEMrush Organic Research Positions Report? What does this metric mean?
- What is the primary difference between mobile search results and desktop search results?
- What is the primary metric for determining a winning ad?
- What is the proper instrument to simulate Googlebot activity in Chrome?
- What is the purpose of an optimized meta description?
- What is the purpose of an optimized title tag?
- What is the recommended number of on-page links in order not to be regarded as spam or of low quality?
- What is the recommended number of social media channels to concentrate on for the purpose of A/B testing?
- What is the right order of steps in the Deming Circle?
- What is the rough rule of thumb for the ratio of internal links to your core pages?
- What is VRIO?
- What issues are the most critical to fix first?
- What keywords CANNOT be compared with the help of Keyword Gap?
- What kinds of businesses can use social listening?
- What kinds of businesses need Local SEO?
- What load speed is recommended for web pages to make the site perform well?
- What makes the Expanded List Post unique?
- What makes your website responsive?
- What metric should you watch when you are only shipping items using the Fulfilment by Amazon program?
- What metrics govern the Market Explorer categories (Niche Player, Established Player, Game Changer, and Leaders)? Choose two answers.
- What might you need to provide in order for Amazon to verify your identity?
- What pages can be filtered by the Broken parameter in the Lost&Found report of the Backlink Audit Tool?
- What pages should be present in the sitemaps?
- What platform is for large brands and requires an invite to join?
- What platform should you use if you want to sell physical products that are not print on demand?
- What program helps you protect your intellectual property as well as grant you access to tools to help you build and promote your brand on Amazon?
- What role should your PR and Comms teams have in your strategy?
- What should be done to make Site Audit check which pages take more than 1 second to become interactive?
- What should the average length of paragraphs in a blog post be?
- What should we call an influencer with 543 followers?
- What should you fix first while working on technical SEO?
- What should you keep in mind when thinking about the cost of sending products to Amazon warehouses?
- What should you NOT do when searching Google for potential targets to pitch to?
- What statements are true about the content buckets approach? Choose two options.
- What step should you take after you have grouped new keywords and moved them from one group to another?
- What subscription allows you to produce a White Label Report where all mentions of SEMrush are avoided, even in the email address from which the report is sent?
- What three criteria should a potential Source Magnet topic meet? Choose three answers.
- What type of content supports sales directly?
- What type of keywords will help you to enrich your website’s semantic core with synonyms and misspellings?
- What type of paid social will give you the possibility to measure ROI?
- What types of results will the search operator Site:.gov “keyword phrase” return?
- What will determine the percentage referral fee that you will be charged by Amazon when your product sells?
- What words are not “we, we, we” words?
- What writing style is ideal for a Source Magnet Report?
- What’s a reason to opt out of automation?
- What’s a reliable way to get high-quality writing delivered from freelancers?
- What’s better for your business? AMP or PWA?
- What’s one simple mobile UX code change that will help you get more form conversions?
- What’s the #1 factor that goes into a successful product launch?
- What’s the best way to see dramatic conversion rate improvements?
- What’s the difference between a 301 and a 302 redirect?
- What’s the difference between a Responsive Search Ad (RSA) and a Dynamic Search Ad (DSA)?
- What’s the difference between using parentheses and quotation marks in Boolean Search?
- What’s the first step to scaling up content production?
- When can you submit content or an article without asking for permission?
- When choosing between potential stat terms, you should decide largely based on:
- When doing link research, when should you look for the contact information for each opportunity?
- When is it better to use the 410 error rather than the 404? Choose two answers:
- When it comes to building your blog’s email list, which are the 4 key pages to focus on?
- When it comes to optimizing a new blog post, which parts of the content should be optimized?
- When promoting content using an email newsletter, your message should be…
- When using this mobile site type, you’ve got a single set of files with one version of content, which is shown to a user regardless of the device they’re using.
- When using unlinked mentions to build links, you're looking for:
- When working out a technical strategy how should you categorise issues?
- When working with the Topic Research tool, you can enter your domain name. What is the purpose of this?
- When would you use an asterisk in your Boolean Search?
- When you group email recipients based on common factors such as demographics, age, or purchase history, it’s called:
- When you have dedicated landing pages, who is the home page meant to serve?
- When you run Google Ads, you pay:
- When you’re designing content for your site, you should design primarily for desktop screens, then use CSS to adjust what’s on mobile.
- When you’re running a content audit, what is the first thing you need to do?
- Where can you analyze the top 10 results for your primary phrase?
- Where can you report to Amazon the misuse of your trademark or a copyright violation?
- Where can you sell print-on-demand physical products like t-shirts and sweatshirts?
- Where can you sell your eBook on Amazon?
- Where do you go to see technical improvement change logs?
- Where should the link in your email point to on your site?
- Where should your sitemap be referenced?
- Where to find a list of your website’s new pages?
- Which Amazon ad types will display your product in search results?
- Which Amazon program helps you to access honest reviews in exchange for free products?
- Which analytics data are available for your Twitter posts after you publish them with the Social Media Poster? Choose two answers.
- Which approach to content promotion is focused on sharing a specific piece of content?
- Which are the 3 main factors that go into choosing a keyword?
- Which bidding strategy is NOT eligible for Display campaigns?
- Which blog post template is all about data-driven content?
- Which blog post template is ideal for publishing large quantities of content at once?
- Which campaign types have smart campaign variations? Choose three options.
- Which check is NOT related to a security issue?
- Which discovery questions should you ask the business before starting keyword research? Choose 3 options.
- Which domain shown in the picture was the most popular worldwide during the specified period?
- Which example of display targeting is NOT one that targets users by content?
- Which factors will help you to be seen despite the changing social network algorithms of any given social network? Choose four answers.
- Which factors will increase the value of a link? Choose two answers.
- Which fees can be difficult to calculate without an Amazon calculator?
- Which HTTP code ranges refer to crawl errors? Choose two answers.
- Which is a reasonable reason to opt for automation?
- Which is NOT a consequence of the situation when you DON'T bid on your brand name?
- Which is not a generic statement?
- Which is not an example of a dimension?
- Which is NOT true about display advertising?
- Which is one of the three “keys” for collecting data for an industry study?
- Which is the best way to get rid of a 404 error if a web page moved to another URL?
- Which issue type reported by the Site Audit tool is most severe?
- Which issues regarding using HTTPS protocol can be found in the Site Audit HTTPS implementation report? Choose 3 answers:
- Which keywords are best to target?
- Which link building strategy focuses on fixing broken resources?
- Which metric based on CTR shows a website's progress in Google's top 100 for keywords that are currently tracked?
- Which metric does the Y axis reflect on the Organic Position Distribution widget in Domain Overview?
- Which metric in Position Tracking when at 100% shows that the tracked domain, subdomain or URL has the first position for every keyword you have set up in a project?
- Which metric indicates how hard it is to rank for a certain keyword in organic search?
- Which metrics are available in the Content Audit report? Choose three answers.
- Which of the following are NOT types of 'headlines?'
- Which of the following can you do with the My Reports PDF report builder? Pick 5 answers.
- Which of the following can you do with the SEMrush Lead Generation tool? Pick 3 options.
- Which of the following formats was recommended for an account-based content marketing program?
- Which of the following ideas for posting on Instagram will help you create a visual voice for your brand? Choose three options.
- Which of the following is NOT a content format?
- Which of the following is NOT a correct canonical tag implementation?
- Which of the following media buys will work for your business if you are in a restricted industry, and need to focus more on experimental platforms? Choose three options.
- Which of the following reports on your social media activities can you export to the My Reports tool?
- Which of the following SEMrush tools can help you with mobile SEO? Choose 3 answers.
- Which of the following SEMrush tools should you use to understand which SERP features are triggered in Google by the keywords you’re targeting?
- Which of the following symbols should you use to separate the words in the slug, according to best practice?
- Which of the following tools will you use in order to display report excerpts from the most valuable and widely used SEMrush SEO tools (like Organic Research, Position Tracking, Site Audit, etc.) for your project on one page?
- Which of the following tools will you use to analyze variability trend of Featured snippet occurrence for the last 30 days?
- Which of the following types of Notes can you use with the Domain Overview graphs? Choose 3 answers.
- Which of the following ways of measuring your social media results we call comparative metrics?
- Which of the listed factors are important for local SEO? Choose three answers.
- Which of the listed items does Search Console allow you to do? Choose two answers.
- Which of these are metrics you can analyze with social listening?
- Which of these are use cases for brand social listening? Choose three answers.
- Which of these is an example of collaborative content?
- Which of these is not a Golden Rule of Persuasion?
- Which of these is NOT one of the purposes of your hero section?
- Which of these is NOT true about SEO?
- Which of these is the most important aspect of links to your site?
- Which one sells better: Feature or Benefit?
- Which part of the sales funnel has the most users?
- Which phase of content promotion should be done first?
- Which position change will potentially lead to a higher traffic boost?
- Which Power Page Content Framework is best for building relationships?
- Which Power Page Content Framework is best for establishing yourself as an expert in your niche?
- Which Power Page Content Framework is focused on data?
- Which project tools should you set up to manage a client’s SEO campaign? Choose all that apply.
- Which promotional strategy is ideal for building long-term relationships?
- Which prospects metric in the Link Building tool represents the extent to which a certain domain with a link to your website could be harmful to your website and affect your ranking in search engines?
- Which report can be useful for starting an advertising campaign?
- Which report in Position tracking can help you to determine pages that rank or do not rank for a certain keyword and at the same time pages that rank with a specific aggregate volume?
- Which report will give you the best idea of how to choose a partner that has the highest chance of bringing you the highest conversion in your target location?
- Which reports deal with the keyword difficulty metric? Choose three answers.
- Which seller platform allows companies to sell to Amazon and has Amazon be the seller of record?
- Which SEMrush reports help a PPC specialist gather a semantic kernel for an ad campaign launch? Choose three answers.
- Which SEMrush tool allows you to analyze and compare PPC costs (avg. CPC) and PPC demand (avg. search volume) in the most popular niches, from Banking to Fashion, across different states or regions side by side?
- Which SEMrush tool allows you to monitor the performance of keywords you discovered via Organic Traffic Insights?
- Which SEMrush tool allows you to plan out campaigns and other activities and tasks with your team?
- Which SEMrush tool allows you to see the list of search phrases that are formatted as questions?
- Which SEMrush tool can be integrated with your Google Analytics account in order to see how your blog posts perform?
- Which Semrush tool can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools?
- Which SEMrush tool can help a PPC specialist prepare ad creatives based on gathered semantic kernel and created ad campaign structure?
- Which SEMrush tool can help you to benchmark your campaigns against the competition by exploring your competitors’ best-performing pages and finding insights on which media channels to partner with?
- Which Semrush tool helps a PPC specialist create and maintain a comprehensive list of keywords for future PPC campaigns?
- Which SEMrush tool helps compare the audience size and source traffic of up to 5 websites?
- Which SEMrush tool helps you find backlink prospects and even send your outreach emails right from inside the tool?
- Which SEMrush tool provides data about any domain’s market share, audience interests and top domains in a selected business niche?
- Which SEMrush tool provides you with information about not provided keywords?
- Which SEMrush tool will guide you through the first steps in creating new content for target keywords?
- Which SEMrush tool will help you create new topic ideas to create content with?
- Which SEMrush tool will help you find unlinked mentions of your site?
- Which SEMrush tool will help you understand what kind of customers are the core audience of your new market (their typical interests, average age and gender)?
- Which SEMrush tool will show you if your client has lost a link?
- Which SEMrush tool will show you the top traffic sources and the top exit destination sites for a website?
- Which SEMrush tool will you use to analyze how your competitors’ brand ads performed for specific paid keywords over the last year to get insights on how to adjust your own bidding strategy?
- Which SEMrush tools can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools? Choose two answers.
- Which SEMrush tools should you use to find the most resonant ideas for your content based on people’s search queries and questions about a specific topic? Choose two answers.
- Which SEO metrics are important to track? choose four answers.
- Which should you do first, write your content or research keywords?
- Which Site Audit chart shows if any of your website’s pages are broken, have redirects, or have server-side errors?
- Which Site Audit report contains the list of unresolved errors?
- Which social media network has the second highest amount of social media-generated website traffic after Facebook?
- Which sources can be used for adding keywords to your ad campaign when working with the PPC Keyword tool? Choose three answers.
- Which status code tells us that the server is currently unable to handle the request (“temporarily unavailable” error)?
- Which step in the decision making funnel do most people fit in.
- Which strategies can help with your on-page SEO? Choose three answers.
- Which strategy do modern companies (especially startups) choose to get their product seen?
- Which suggestions can the On Page SEO Checker provide in the Strategy Ideas tab?
- Which tactics can help improve organic CTR?
- Which three criteria should you use when scaling the generation of Source Magnet topics? Choose three answers.
- Which three factors should be considered when choosing a potential data point? Choose three answers.
- Which tone and voice should you use when writing?
- Which tool allows you to compare backlink profiles for more than 6 domains at the same time?
- Which tool allows you to prepare campaigns and keyword groups for exporting to Google Ads?
- Which tool can help you find a way to rank higher for target keywords?
- Which tool can help you find keywords that generate SERP features that are extremely useful for searches on mobile devices?
- Which tool helps to define the domains that are worth trying to acquire backlinks from?
- Which tool helps you better understand what’s happening on your website and improve your SEO strategy based on your actual traffic statistics?
- Which tool helps you find pages with missing Hreflang attributes?
- Which tool helps you stay informed of changes in your article’s position in Google’s organic search for a chosen keyword?
- Which tool helps you to find domains with a high authority score that have links to your competitor but do not have links to your website?
- Which tool provides you with information about your competitors’ paid and organic search, display advertising and backlinks on one page?
- Which tool should you use in order to see the sources where your competitor published display ads?
- Which tools help you get better results for local SEO by giving ideas of how to get to local pack? Choose 3 answers.
- Which tools should a marketing specialist use to assess their online reputation? Choose two answers.
- Which two blog post templates are designed for sharing case study material?
- Which two statements are not true about Google Ads Keyword planner?
- Which two types of notifications can you set up in the Marketing Calendar?
- Which type of mobile website version should you use to check if the “user agent HTTP header” variable is included to identify and provide the relevant web version to the right user agent?
- Which type of popup tends to be least annoying?
- Which types of ads can be created with Ad Builder? Choose two answers.
- Which types of keywords should new websites focus on?
- Which widget in Backlink Analytics shows you “sponsored” and “UGC” directives, recently introduced by Google?
- Which widget in the Semrush Organic Research tool is the easiest way to see what content performs better in organic search?
- Which words are good to use in the opening of a pitch?
- While exploring the Social Media Tracker, you find out that your best-performing post on Twitter earned 120 likes, 18 retweets, and 12 replies, while your competitor’s top post got 147 likes and 53 retweets. Your audience is comprised of 9,000 users, and your competitor’s — 12,000 users. Whose post has a higher engagement rate?
- While planning your post in Social Media Poster you can add images, GIFs, and UTM parameters to post links.
- Who can see the Alt text?
- Who is NOT a member of a content marketing team?
- Why are AMP sites faster?
- Why do people link to you?
- Why do you need to have a responsibility doc with a breakdown of program maintenance tasks and their cadence?
- Why do you use incognito mode when searching for targets?
- Why do you want to avoid your item going into Poor or Fair status?
- Why do you want to fix stranded inventory as quickly as possible?
- Why is audience retention in your YouTube analytics important?
- Why is Boolean Search a consideration when looking at social listening tools? Choose two answers.
- Why is content-based link building effective?
- Why is it easier to measure the results of digital marketing?
- Why is it ideal to choose trending, untapped topics for PR campaigns? Choose two answers.
- Why is it important to have a maintenance process in place and communicated?
- Why is it important to have just the right amount of product stock when doing FBA?
- Why is it necessary to make scheduled recrawls of your website on a regular basis?
- Why is keyword research considered the “most important” part of SEO? Choose two answers.
- Why is search intent important?
- Why should I connect Google Analytics to Backlink Audit?
- Why should you add a clippable coupon to your product when launching?
- Why should you analyze your competitor's pages that have the most inbound links pointed to them?
- Why should you collaborate with your marketing and PR departments?
- Why should you try a special program (Brand Registry, Subscribe and Save, Early Reviewer Programs) after a year?
- Why should you use your business address when creating an Amazon Seller Account?
- Why would you want to register for Amazon Brand Registry for your brand before advertising on Amazon?
- Why would you want to slow down your crawl when setting up a site audit?
- With a Position Tracking tool you can track root domain, subdomain and URL, but not subfolder. True or false?
- With search advertising, what are advertisers competing with each other for?
- With SEMrush Site Audit, it is possible to crawl a site behind a password protected login.
- With SEMrush, you can see the number of visits, traffic sources, user behavior and most visited pages of any website.
- With the help of Backlink Audit you can download a list of toxic backlinks and then send it to the Google disavow tool. True or false?
- With the help of the Backlink Gap tool, you can find the list of high authority domains that refer to your competitors but not to you.
- With the help of this tool, you can obtain daily updates on changes in a site’s positions via email.
- With the help of this tool, you can obtain weekly updates on changes in a site’s positions via email.
- With the help of which tool can you get SEO recommendations for your future articles based on analysis of your Google top 10 organic competitors?
- You and your colleagues have gathered 100 keywords from different sources which seem to be suitable for your website. How can you check the KD, Volume and SERP Features metrics simultaneously for the whole set of keywords?
- You are about to start writing an article and want to get ideas for a chosen topic. You type your keyword in the Topic Research tool’s search bar and select a desired subtopic within the generated report. Which of the following insights would the tool offer you for each subtopic? Choose three answers.
- You are allowed to create multiple accounts within BeRush for different domains and marketing activities you use for SEMrush promotion.
- You are allowed to sign up as an affiliate at BeRush and then use your referral link to register a paid account on SEMrush.
- You are going to check your site's technical health, but you need to exclude a part of your website from the analysis. What is the easiest way to do this with the help of SEMrush?
- You are interested in knowing if the site is generating revenue. Which of the following Traffic Analytics features would offer the most insight?
- You are running a brand new website, and are now analyzing your competitor’s website to build your initial keyword list. Choose two optimal scenarios.
- You are the Content Strategist at the Craft Beer Outlet company. You have 10 content specialists working with you. You have a Business account at SEMrush and use SEO Writing Assistant (SWA) Tool and want your employees to use it as well without registering an account at SEMrush. How do you manage everyone of them to access the SWA recommendations?
- You are using PayPal, and your balance is below the payment margin. On the 24th of current month, a new purchase moves it over the payout margin. When will you receive your commissions?
- You can accomplish these tasks with the help of the Social Media Tracker. Choose two answers.
- You can assign up to three tags to projects in order to easily filter them.
- You can connect your clients’ Google Analytics and Search Console accounts to SEMrush to receive more insight and personalized recommendations, and to prioritize your tasks.
- You can easily migrate from your existing calendar software to SEMrush Marketing Calendar and transfer your scheduled activities by importing a .ics file.
- You can outsource content writing to SEMrush and order a new article right from the SEO Content Template interface.
- You can promote SEMrush via video content, but pre-made videos are NOT available as a type of promo material.
- You can refer your clients to a free 7 days trial by using the following url:
- You can search mentions in the Brand Monitoring Tool by country or language.
- You can see copies of your competitors’ PLAs with the help of SEMrush.
- You can set deadlines in the SEMrush Marketing Calendar down to the minute.
- You can track mentions from a specific domain with the help of the Brand Monitoring Tool.
- You can track these metrics with the Social Media Tracker. Choose three answers.
- You can use Google Analytics to analyze your audience and take a look at the audience of your competitors, who could potentially become your customers.
- You can use social networks to promote SEMrush.
- You can use the brand name of SEMrush and BeRush as a keyword in your PPC campaign.
- You can use Third Party websites' materials for your promotional campaigns of SEMrush.
- You CANNOT compare more than three domains with the help of Keyword Gap.
- You cannot do digital marketing effectively with a limited budget.
- You CANNOT sort sources by mentions, or filter out only blog mentions in the Brand Monitoring tool
- You CANNOT use a referral link in an email.
- You have site versions for France and Italy and you set up two hreflangs for them. For the rest of your end-users you plan to use the English version of the site. Which directive will you use?
- You have two versions of the same content in HTML (on the website and in PDF). What is the best solution to bringing a user to the site with the full navigation instead of just downloading a PDF file?
- You have written a new article and it was published on several websites. Which SEMrush tool should you use to monitor your article’s exposure?
- You need to find out which of your or your competitor’s pieces of content perform best on social media. Which Social Media Tracker report allows you to do this?
- You need to provide your full bank account details to receive payments via wire transfer, but not to receive payments via PayPal.
- You need to publish a post on social media, but you can’t do this before your designer prepares a necessary image. Which option in the Social Media Poster should you choose to keep from forgetting to publish the post on time?
- You should reply to
- You want to create a post with the help of the Social Media Poster. Which of these media file types can you add? Choose three answers.
- You want to create your daily social media plan and decide how many tweets to post today with the help of the Social Media Tracker. What should you do?
- You want to find out if you need to supplement your SEO with paid ads by finding which of your poorly performing organic keywords can be replaced with paid keywords. What will you do?
- You want to find out what websites are linking to your competitors but not you. Which of the following SEMrush tools can you use?
- You want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which SEMrush report should you use?
- You want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which Semrush reports should you use?
- You want to plot a graph that shows the changes in the number of keywords that won a Featured Snippet throughout the year. Which SEMrush tool should you use and how?
- You want to share the commission with your clients. What's the best way to do it?
- You work for a luxury brand or offer a very niche service. Will consumer power be high or low according to Porter's 5 Forces Model?
- You work in a large ad agency. Your customer wants to launch a PPC campaign similar to his competitor’s campaign. You need to prove the effectiveness of your strategy to the customer. Which Semrush tool will help you get insight on this competitor’s promotions and evaluate his ad budget?
- You’re allowed to ask and answer your own questions in the GMB Questions and Answers section.
- You’re gathering keywords for your corporate blog article with Keyword Magic Tool. You need to see the most recent SERP results to find out if there’s a chance for your domain to make the Google’s top for these keywords. What would you do?
- You’ve decided to fully reorganize your shop selling rare species of lizard. You’ve changed your address, phone number, business hours, and even payment methods. Up to now, your shop has always been very popular and attracted many customers. Now it’s high season and you need to update your business details as soon as possible. Which tool will you use?
- You’ve set up the Social Media Tracker to monitor social media activity. You’ve posted on Facebook five times within the last month. Why does the tool show zero activity on Facebook?
- Your customer has launched an ad campaign. You want to find relevant keywords targeted by his competitor but not your customer. Which tool can help you do this?
- Your display ad should link to your home page because it builds your brand relevance
- Your Google My Business listing is
- Your referral link looks like “semrush.com/?ref={ID}” where {ID} is your individual referral code.
- Your site is selling knitting wool and you want to publish a mitten-knitting guide and use it to attract backlinks in your market. You’ve already found 27 different mitten-knitting guides on the web and now need to find out which of these guides acquired the most backlinks and referring domains. Which SEMrush tool can help you to analyze all of these guides at the same time?
SEMrush Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers Exam All exam questions
- When it comes to digital marketing, what does an In House team take care of: Here is the answer of the question: When it comes to digital marketing, what does an In House team take care of:
- Which Semrush Keyword group indicates you are outperforming competitors? Here is the answer of the question: Which Semrush Keyword group indicates you are outperforming competitors?
SEMrush SEO Toolkit Crash Course All exam questions
- How frequently does Position Tracking update keyword ranking data?
- To find all keywords a website ranks for in the top 100 organic positions, which in the Organic Research tool tab should you use?
- What does the "Best" tab in Backlink Gap show?
- What does the "cost" metric in competitor analysis represent?
- What is the primary purpose of setting up an SEO project in Semrush?
- What should businesses with brick and mortar locations create to show up in local search results and Google Maps?
- Where can you find your profile settings in Semrush?
- Which keywords should you prioritize adding to Position Tracking first?
SEMrush Social Media Marketing Crash Course All exam questions
- LinkedIn should not be a social channel to consider using, if your marketing goal is Business to Business (B2B) Lead Generation.
- Measuring your social media marketing activities can allow for which of the following?
- Semrush's Social Analytics Engagement report showcases KPIs against a previous time frame.
- The last step of IRM is negotiating terms of collaboration.
- Using Buzz Guru can allow you to search for influencers using which criteria?
- What are the best practices one should use across social media platforms to ensure that your content gets more engagement?
- When using the Semrush Social Tracker tool, which metric should you consider using to review engagement, if you do not have many posts or a smaller audience compared to that of your competition?
- Which metric measures the percentage of people who take a desired action after being exposed to a campaign?
- Which report within the Semrush Social Tracker tool allows you to add news feeds?
- Which Semrush tool can allow you to filter message type by mention, post comment, or direct message?
- Which Semrush tool can be used to conduct a social media audit of your competitors?
- You can use Facebook and Instagram with Semrush's Social Poster tool without connecting to Business Pages.
- YouTube will not suggest videos related to what you have previously watched.
SEMrush Traffic & Market Toolkit Crash Course All exam questions
- How does the Traffic and Market Toolkit organize trending pages in the Top Pages report?
- True or False: In the Top Pages report, you can see the breakdown of traffic sources for each individual page.
- True or False: You can add up to 100 competitors to the Traffic and Market Toolkit for a single domain.
- What does the Traffic and Market Toolkit allow you to see when drilling down into AI traffic for a domain?
- What does the Traffic and Market Toolkit help you do?
- When comparing domains in the Traffic and Market Toolkit, how many URLs can you view on screen at one time?
- Which of the following are filters you can apply when benchmarking domain performance in the Traffic and Market Toolkit? (Select 2)
- Which of the following demographic data points is available in the Audience Profile section of the Traffic and Market Toolkit?
SEMrush Ultimate 2024 Marketing Trivia All exam questions
- 80% of small biz owners are out here DIY-ing their content, but what percentage are calling in freelance reinforcements?
- After Google’s August 2024 update, what’s the hot new SEO move?
- Attendees of the Glasgow Willy Wonka Experience called it a what? (We can tell you: it wasn’t magical!)
- Blink and you missed it. How long did it take Threads to hit the magic 100 million mark?
- Bounce rates can be a buzzkill. So what’s the average bounce rate for top-10 ranking page domains?
- ChatGPT is taking conversations to the next level. How many fresh voice options did they release?
- How did Google’s 2024 update reshape the search landscape?
- How did YouTube help smaller channels shine this year?
- How long do 39% of marketers say it takes for AI-generated content to work its magic in rankings?
- How many small business owners and marketers are getting cozy with AI for their content marketing and SEO?
- How much longer do people linger on a #1 ranking page compared to a #10?
- In 2024, which factor had search rankings zooming faster than others?
- In the Annual Global Issues Index, which tool did Semrush use to analyze Google searches on societal issues?
- Looks like LinkedIn is also playing look-a-like. What TikTok-inspired feature did they drop in 2024?
- Semrush partnered with which platform to create the world’s first Emoji Marketing Mini-Course?
- Shop and Tok until you drop. What online marketplace joined forces with TikTok for in-app purchases?
- Shorts may not be so short after all. YouTube expanded the maximum length of Shorts to what duration in 2024?
- Snoop Dogg + Paris 2024 Olympics = Viral moment. What event was it?
- The Semrush family is growing! Semrush recently acquired Third Door Media, bringing which of these brands under its wing?
- What 2024 TikTok update is giving us major Instagram vibes?
- What AI-related move by Meta in 2024 left creators seeing red?
- What do TikTok and SERPs have in common? A new advertising feature just came out, but what is it?
- What meme-worthy challenge did ChatGPT spark in 2024?
- What new feature did Semrush launch to help marketers create social media content in a zilch?
- What one-in-a-million Olympic moment blew up the internet in 2024?
- What percentage of non-AI-using small business owners are pinching pennies, keeping their monthly content spend under $1,000?
- What was the jaw-dropping number of new followers Simone Biles gained in 2024?
- What yet humble viral dish did TikTok cooks go wild for in 2024?
- What’s the new mobile game-changer for ranking in 2024 that businesses need to watch out for?
- When it comes to brainstorming content ideas, what percentage of businesses are letting AI do the heavy lifting?
- Where is Semrush hosting its first-ever Spotlight conference in 2024?
- Which 2001 hit came back swinging in 2024, all thanks to an unforgettable movie scene?
- Which 2024 meme was the poster child for relatable letdowns?
- Which 2024 product was roasted online for looking like it came straight from a sci-fi movie?
- Which bold hue was the standout of Charli XCX’s iconic 2024 "Brat Summer"?
- Which celeb didn’t show up at the 2024 Met Gala but was still all over our feeds thanks to AI?
- Which fresh-out-the-box sport stole the show at the 2024 Olympics?
- Which genre kept TikTok readers obsessed under #BookTok in 2024?
- Which heartthrob stole the internet’s heart in Calvin Klein’s viral 2024 ad?
- Which iconic Taylor Swift lyric became 2024’s meme obsession?
- Which music icon brought the brat back to summer 2024?
- Which product did Hailey Bieber’s Rhode launch on February 28, 2024, becoming the HOTTEST release on social media?
- Which star had everyone thinking they started CeraVe, thanks to their role in a 2024 Super Bowl ad?
- Which surprise Taylor Swift relationship in 2024 became meme gold?
- Which tear-jerker tune backed the viral "Sad Hamster" meme?
- Which unbreakable product emerged from a car fire, becoming a social media sensation?
- Who inspired us to be "very demure, very mindful" on TikTok?
- Who is Moo Deng, the 2024 internet star we all fell in love with?
- Who made a surprise appearance in a 2024 Super Bowl ad, giving us all the lowdown on makeup costs?
SEO Essentials with Semrush All exam questions
- In the context of SEO, what is a ‘keyword’?
- True or False: It's good to get a low Site Health score in your audit.
- True or False: Meta titles should include your target keyword and be between 50 and 60 characters.
- True or False: The Backlink Gap Tool will help you discover competitor backlinks you don’t have yet.
- True or False: The top ranking page in search results gets 11 times more clicks than the page ranked at number 10.
- What are the three main components of SEO? Select all that apply.
- What does “search intent” refer to in SEO?
- What does SEO stand for?
- What does the Keyword Difficulty score indicate in Semrush?
- What is a backlink?
- What is the benefit of enabling Position Tracking in Semrush?
- What is the first step to take before using Semrush to evaluate a website?
- What is the key focus of Off-page SEO?
- What is the primary goal of SEO?
- What tool in Semrush helps you find keywords based on volume, difficulty, and intent?
- Which of the following is a good practice for using keywords in image alt text?
- Which Semrush tool allows you to evaluate the technical health of your website?
- Why are backlinks important for SEO?
Technical SEO and AI Search Essentials with Semrush All exam questions
- How is Semrush's Site Health Score calculated?
- In simple terms, what are the three things Core Web Vitals measure? (choose all that apply)
- Select all the elements that XML sitemaps can communicate to search engines:
- True or False: AI bots can easily process JavaScript content and will wait for scripts to execute before analyzing a webpage.
- True or False: Mobile-first indexing means Google looks at your mobile site first when deciding what to index and rank.
- True or False: Search engines are required to follow the priority suggestions you set in your XML sitemap.
- True or False: Site security is an official ranking factor used by Google.
- True or False: You need to create a project in Semrush before you can run a Site Audit.
- What are "rich snippets"?
- What are the three main goals of technical SEO?
- What does structured data markup (Schema markup) help search engines understand?
- What is "mixed content" in the context of HTTPS security?
- What is crawl budget?
- What is the best practice when it comes to page crawl depth?
- What is the difference between a 301 and 302 redirect?
- What is the difference between crawling and indexing?
- What is the main difference between traditional search crawlers and AI crawlers?
- What kind of site structure is easiest for both bots and users to navigate?
- What robots meta tag should you use if you want to prevent a page from being indexed in search results while still allowing search bots to crawl and follow the links on that page?
- Where should you submit your XML sitemap to help Google discover your content faster?
- Which of the following is NOT one of the three Core Web Vitals measured by Google?
- Which of the following page types would be good candidates for a "noindex" robots meta tag:
- Which Site Audit report would you use to find broken internal links and orphan pages?
- Which Site Audit report would you use to find issues with your site's structured data?
- Why is structured data essential for AI search and Generative Engine Optimization?
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