Some best practices when creating title tags are what?

Effective title tags are crucial for SEO and user experience. Keeping them under 60 characters helps ensure they display fully in search results, preventing truncation. Including your main target keyword naturally signals relevance to search engines and users. Adding your brand name, especially at the end, builds brand recognition and can improve click-through rates for returning users. The incorrect options are flawed because: "None of these are best practices" is incorrect as the chosen option outlines valid strategies. "Make them under 60 characters long and ensure to include at least one transactional keyword" is too restrictive; not all pages target transactional keywords. "Make them over 60 characters long and include your target keyword" is incorrect because titles over 60 characters are often truncated in search results.