Sports Lab would like to target their ads to display to shoppers viewing bicycles with a 4+ star rating. Which sponsored ad could they leverage for this strategy?
Choose an answer
Tap an option to check your answer.
Correct answer: Sponsored Products.
Why this is the answer
Sponsored Products allows for product targeting, which includes refining by features like star rating. This enables Sports Lab to specifically target shoppers viewing bicycles that meet their desired quality threshold (4+ stars). Sponsored Brands, while offering product targeting, is primarily designed for brand and product portfolio promotion, not granular targeting based on specific product attributes like star ratings within a category.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed