T and ra is setting up a campaign to drive awareness of herbrand's new book light. She wants to reach the community of readers on Good reads.Considering only this information,where should her ads be placed?
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Correct answer: AmazonO&Osites.
Why this is the answer
Tandra should place her ads on Amazon O&O sites because Goodreads is an Amazon-owned and operated (O&O) property. This allows her to directly reach the community of readers she's targeting within the Amazon ecosystem. Placing ads on Devices would target specific Amazon devices (like Kindles or Fire tablets) rather than the Goodreads community itself. Third-party sites are external to Amazon and would not directly leverage the Goodreads platform for targeting.
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