True or false: Event-based starting points focus only on recurring dates, like birthdays, holidays, or the anniversary of the date that a contact first signed up for your service.

False. Event-based starting points are much broader than just recurring dates. They can be triggered by any specific action or occurrence, such as a customer making a purchase, abandoning a shopping cart, clicking a specific link in an email, downloading a resource, or reaching a certain loyalty program tier. While recurring dates are a type of event, the term "event-based" encompasses a wide array of non-recurring, one-time, or behavioral triggers that initiate a journey or automation. Therefore, limiting them to only recurring dates is incorrect.