True or False: In order to gain competitor insights on social campaigns, you need to connect your own social channels first.
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Correct answer: True.
Why this is the answer
True. Semrush's Social Media Tracker tool requires you to connect your own social media profiles before you can track competitors. This is because the tool uses your connected profiles as a baseline to identify and analyze your competitors' social media activity. Without your own profiles connected, it cannot accurately contextualize or compare competitor data. Therefore, connecting your channels is a prerequisite for gaining competitor insights.
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