Twitter Polls are best used when brands want to______.(Selecttwo.)
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Correct answer: Build loyalty by listening to their audience’sopinion.
Why this is the answer
Twitter Polls are an excellent tool for brands to engage directly with their audience and gather immediate feedback. By asking questions and allowing followers to vote, brands demonstrate that they value their audience's opinions, which helps to build loyalty and strengthen community ties. This direct interaction fosters a sense of being heard and appreciated. While Twitter Polls can indirectly contribute to brand awareness, their primary function isn't to drive direct website conversions; other Twitter ad formats are better suited for that. Aligning with controversial influencers is generally a risky strategy that can alienate parts of an audience, rather than build loyalty.
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