Video is a highly impact fula d type.Which of these tips is not one of our tips for video creatives?
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Correct answer: Aim for a longer video format of 1-2minutes.
Why this is the answer
The correct answer is "Aim for a longer video format of 1-2 minutes" because Twitter's best practices for video creatives generally emphasize brevity. Shorter videos (typically under 15-30 seconds) tend to perform better on the platform due to user scrolling habits and attention spans. Including visual cues like logos and captions is crucial for brand recall and accessibility, making that a valid tip. Keeping videos short and simple is also a core recommendation to maximize engagement and ensure the message is delivered effectively before a user scrolls past. Therefore, advocating for a longer 1-2 minute format contradicts the platform's advice for optimal video creative performance.
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