What are keywords in the context of SEO?
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Correct answer: Terms people type into search engines when looking for information.
Why this is the answer
Keywords are the words or phrases that users enter into search engines (like Google) when they are looking for specific information, products, or services. In SEO, understanding and targeting relevant keywords is crucial because it helps website owners optimize their content to match what their target audience is searching for, thereby increasing visibility and organic traffic. Option A is incorrect; passwords protect data, they aren't keywords. Option C is incorrect; while keywords can appear in HTML, they are not a technical component themselves. Option D is incorrect; search engine ranking algorithms are complex and not based on "secret codes.
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