What are the three stages of Reporting Overview?

In the context of the X (Twitter) Ads Manager reporting interface, Filters, Metrics, and Cross-Border represent the three fundamental stages of data analysis because they dictate how information is sorted, measured, and expanded geographically. Filters serve as the initial stage by allowing you to narrow down your view to specific campaigns, objectives, or statuses so you can focus only on relevant data. Metrics follow as the second stage, where you customize your view to display specific performance indicators—such as engagement rates or conversion values—that align with your campaign goals. Finally, Cross-Border is the third stage, providing a specialized layer of reporting that allows you to analyze and compare performance across different global regions and languages to identify international growth opportunities. Unlike these analytical stages, Exporting is merely a functional utility for downloading files and is not considered a core stage of the dashboard's internal reporting logic.