What are the ways in which you can import your Google Ads search campaign data?

You can import Google Ads search campaign data into Microsoft Advertising through several convenient methods. Importing a file, such as a CSV or TSV, allows for bulk uploads of campaign settings, keywords, ads, and more. The Microsoft Advertising User Interface provides a direct import option, guiding you through the process step-by-step within the web platform itself. Additionally, the Microsoft Advertising Editor, a desktop application, offers robust tools for managing campaigns offline and includes a feature to import data directly from Google Ads. Microsoft Advertising Merchant Center is incorrect because it's used for managing product feeds for Shopping Campaigns, not for importing general search campaign data.