What are two ways that Shopping ads can help retailers connect with potential shoppers? Choose two.

The correct options highlight key benefits of Shopping ads. First, Shopping ads allow a retailer to have multiple ad formats (Shopping ads and text ads) appear simultaneously for the same search query, significantly increasing their visibility and presence on the search results page. This improves the chances of a user clicking on one of their ads. Second, Shopping ads prominently display essential product information like the product name, price, and an image directly in the ad. This rich visual information gives shoppers a clear understanding of the product before they even click, leading to more qualified clicks and a better user experience. The incorrect options contain inaccuracies. Shopping ads do not use keywords in the traditional sense for targeting; instead, they use product data from the merchant feed to match queries. While attractive ads can be engaging, there's no guarantee of profit.