What campaign objective would you set when creating a Performance Max for shop goals campaign?
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Correct answer: Local shop visits and promotions.
Why this is the answer
The correct campaign objective for a Performance Max for shop goals campaign is "Local shop visits and promotions." This objective is specifically designed to drive customers to physical store locations and promote in-store sales, aligning perfectly with the purpose of a "shop goals" campaign. "Website traffic" focuses on driving users to a website, not a physical store. "Sales" is a broader objective that can encompass online sales and doesn't specifically target local shop visits. "Leads" aims to gather contact information from potential customers, which is different from encouraging immediate physical store visits.
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