What can a Sitelink ad extension provide?

Sitelink extensions provide additional clickable links within your ad, directing users to specific pages on your website beyond the main landing page. This allows you to showcase different products, services, or sections of your site directly from the search results, improving user experience and potentially increasing click-through rates. A call-to-action button is typically part of the ad copy itself or a separate extension type like a Call Extension. An extra non-clickable snippet of text describes a Structured Snippet Extension. A phone number not associated with a particular location is a Call Extension.