What happens if an advertiser'sbidisn't the highest in a private auction?
Choose an answer
Tap an option to check your answer.
Correct answer: The advertiser with the highest bid wins all the impressions..
Why this is the answer
The advertiser with the highest bid wins all the impressions.In a private auction within Display&Video360,the advertiser with the highest bid emerges as the winner and secures the opportunity to display their ads.Unlike other auction types where impressions might be shared among multiple advertisers,in a private auction,the highest bidder takes exclusive possession of all the available impressions.This competitive bidding model ensures that the advertiser willing to pay the most for the targeted audience or inventory obtains the full allocation of impressions specified in the private auction deal.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed