What is a Conversational Video Ad?
Choose an answer
Tap an option to check your answer.
Correct answer: A type of Promoted Video that includes call-to-action buttons and hash tags prompting people to Tweet and share a message.
Why this is the answer
A Conversational Video Ad is a Promoted Video format designed to drive engagement and conversation. It features customizable call-to-action buttons and pre-populated hashtags, encouraging viewers to easily tweet and share a pre-written message directly from the ad. This direct interaction makes it distinct from standard Promoted Videos, which might link to a website but don't inherently facilitate a tweet-based conversation. While In-Stream Video Ads can gather feedback, they don't specifically define a Conversational Video Ad, which is focused on tweet-based sharing.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed