What is not one of the benefits of the Amazon Twitch server to server methodology?

The Amazon Twitch server-to-server methodology primarily focuses on improving the quality and efficiency of ad delivery and measurement, not necessarily the sheer volume of ads. By integrating directly, advertisers gain increased trust due to enhanced transparency and accuracy in reporting. This method also significantly boosts measurement setup efficiency by streamlining data exchange and reducing discrepancies. While better ad quality and targeting could indirectly lead to more effective ad placements over time, the direct benefit isn't an immediate increase in the volume of ads shown to viewers. The core advantages revolve around trust, efficiency, and accurate measurement.