What is the main purpose of SEO?
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Correct answer: To get more organic traffic from search engines.
Why this is the answer
The main purpose of SEO (Search Engine Optimization) is to improve a website's visibility in unpaid search engine results, thereby increasing organic traffic. Organic traffic refers to visitors who find your site through search engines without you paying for their clicks. While Google Ads (PPC) can drive traffic, it's a paid method, not SEO. Increasing social media shares is a goal of social media marketing, not directly SEO, though social signals can indirectly influence search rankings. Increasing keyword search volume isn't a goal; rather, SEO aims to rank for existing, relevant keyword search volume.
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