What’s one way Google's user privacy solutions can help deliver value to advertisers?
Choose an answer
Tap an option to check your answer.
Correct answer: Building user trust in brands, which can increase users' willingness to share their data and purchase from the brand.
Why this is the answer
Google's user privacy solutions prioritize user control and transparency, which fosters trust. When users trust that their data is handled responsibly, they are more likely to engage with brands, share necessary information, and ultimately make purchases. This trust-based relationship is a sustainable way to deliver value. The other options describe practices that are either inconsistent with Google's privacy principles (e.g., directly connecting brands with users' personal data for revenue, or enabling direct 1:1 retargeting using personal data without explicit user control), or imply a level of direct data sharing that Google's solutions aim to mitigate for privacy reasons. Google's solutions focus on aggregated, anonymized, or privacy-preserving methods rather than direct personal data access for advertisers.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed