What should content creators avoid when optimizing videos for multiple keywords on YouTube?

Targeting a broad range of unrelated keywords for each video is counterproductive because it dilutes the video's focus and makes it difficult for YouTube's algorithm to understand the content's primary topic. This reduces the likelihood of ranking for any specific, relevant search query. Instead, creators should focus on a primary keyword and a few closely related secondary keywords per video. Making videos optimized for multiple keywords can be effective if those keywords are closely related and relevant to the content, as this increases visibility for a focused topic, not competition. Ignoring keyword optimization entirely means missing out on organic search traffic. Focusing on numerous videos for the same keyword can lead to keyword cannibalization, where your own videos compete against each other.