What should the average length of paragraphs in a blog post be?

Paragraphs of 2-4 sentences are generally recommended for blog posts. This length improves readability, especially on digital screens, by breaking up text into manageable chunks. Shorter paragraphs prevent reader fatigue and encourage scanning, which is common online behavior. Longer paragraphs, such as 5-7 sentences or 10-12 sentences, can appear dense and intimidating, causing readers to disengage. While 1-2 sentence paragraphs can be used for emphasis, consistently short paragraphs might make the content feel choppy or lack depth. The 2-4 sentence range strikes a good balance between conciseness and comprehensive thought.