What should we call an influencer with 543 followers?

A Nano Influencer typically has a follower count ranging from 1,000 to 10,000, although some definitions extend this down to a few hundred. With 543 followers, this individual falls into the Nano Influencer category. These influencers often have highly engaged audiences and are seen as authentic and relatable. Micro Influencers usually have 10,000 to 100,000 followers, while Macro Influencers have 100,000 to 1 million followers. "Mini Influencer" is not a standard, recognized category in influencer marketing.