What should you fix first while working on technical SEO?

When addressing technical SEO issues, prioritizing critical and urgent problems first is the most effective strategy. These are issues that significantly hinder search engine crawling, indexing, or user experience, and resolving them will yield the greatest immediate impact on organic performance. For example, server errors, broken canonical tags on key pages, or widespread indexation problems fall into this category. While critical issues (without the urgency qualifier) are important, some might not require immediate attention if they aren't actively damaging performance. Trying to fix "all the issues" simultaneously is impractical and inefficient, as many might be minor, low-impact, or require extensive resources without a proportional return. Focusing on critical and urgent issues ensures you address the most impactful problems first, maximizing your efforts and showing quick results.