When choosing between potential stat terms, you should decide largely based on:

When choosing between potential stat terms, prioritizing a low level of competition is crucial for maximizing your chances of ranking. Even if a keyword has high search volume, intense competition from established sites makes it difficult to gain visibility. Focusing on less competitive terms allows you to rank more easily, build authority, and then target more competitive keywords later. Seasonal search volume fluctuations are important for timing content, but not the primary factor for initial keyword selection. CPC (Cost Per Click) is relevant for paid advertising, not organic keyword selection. While keywords with monthly search volume 1000 are desirable, volume alone without considering competition can lead to wasted effort.