When creating an ad group, you can select a bid strategy. Which of the following are supported bid strategies? (Select all that apply)
Choose an answer
Tap an option to check your answer.
Correct answer: Lowest cost, Cost cap.
Why this is the answer
Reddit Ads supports "Lowest cost" and "Cost cap" bid strategies. "Lowest cost" aims to get the most results for your budget without setting a specific cost-per-result target. "Cost cap" allows you to set a maximum average cost-per-result, giving you more control over your spending per conversion or action. "Maximize profit" and "Highest cost" are not standard bid strategies offered on the Reddit Ads platform. Bid strategies typically focus on cost efficiency and achieving campaign goals within budget constraints, not maximizing profit directly or intentionally incurring the highest cost.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed