Where can display ads be placed?

Display ads offer broad reach across various placements. They can appear on Amazon retail sites, such as product detail pages and search results, directly engaging shoppers where they are already browsing. Display ads also extend to third-party sites and apps through Amazon DSP, allowing advertisers to reach relevant audiences beyond Amazon's owned and operated properties. Furthermore, these ads can be shown on devices like Fire TV and Kindle, integrating advertising into the user experience on Amazon's hardware. This multi-faceted placement strategy maximizes visibility and audience engagement.