Which custom audience tool can be used to create new audiences using traffic from the advertisers' website?
Choose an answer
Tap an option to check your answer.
Correct answer: Amazon Ad tag.
Why this is the answer
Amazon Ads Tag can collect website traffic signals that support custom audience creation. It helps advertisers use activity from their own website as an audience source for future campaign activation. This is useful for reaching people who visited specific pages or completed site actions. The tool connects advertiser-owned website behavior with Amazon Ads audience strategy.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed