Which Goals are available in Google Analytics?

Goals measure how well your site or app fulfills your target objectives. A goal represents a completed activity, called a conversion, that contributes to the success of your business. Examples of goals include making a purchase (for an ecommerce site), completing a game level (for a mobile gaming app), or submitting a contact information form (for a marketing or lead generation site). Goals can be sorted by type. They are Destination, Event, Duration, Pages/Screens per Session. Tip: In addition to the goal types described above, Analytics provides an alternative conversion tracking method called Smart Goals.