Which of the following are considered advertiser audiences?(Select2)
Choose an answer
Tap an option to check your answer.
Correct answer: Advertiser hashed audiences.
Why this is the answer
Advertiser hashed audiences are correct because they represent customer lists that advertisers upload to Amazon, which are then securely matched (hashed) against Amazon's customer base to create targetable segments. This allows advertisers to re-engage with existing customers or find similar new ones. Audiences based on detail pageviews are also correct as they are created from customers who have viewed specific product detail pages, indicating purchase intent or interest in particular products. Audiences based on keyword search are incorrect because while keywords are used for targeting in search campaigns, they don't directly define an audience segment in the same way that hashed lists or pageview history do.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed