Which of the following components are required in a Trend Takeover campaign? (Select all that apply)
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Correct answer: Trend Takeover Hash tag, Promoted Ads.
Why this is the answer
A Trend Takeover campaign on Twitter requires two core components: a Trend Takeover Hashtag and Promoted Ads. The Trend Takeover Hashtag is the specific hashtag that appears at the top of the trending topics list, making the campaign highly visible. Promoted Ads, which can include various formats like Promoted Tweets or Promoted Video, are essential to amplify the campaign's message and drive engagement beyond just the trending topic. While a Trend Description in multiple languages might be beneficial for global campaigns, it is not a mandatory component for a Trend Takeover to function.
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