Which of the following is not a step for launching PLA campaigns?
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Correct answer: Adding your billing details to your merchant center account.
Why this is the answer
Adding billing details is a step for setting up your Google Ads account, not directly for launching Product Listing Ad (PLA) campaigns within Merchant Center. PLA campaigns (also known as Shopping ads) require a linked Google Ads account for billing. The essential steps for launching PLAs involve creating and verifying your Merchant Center account and uploading a product feed. Without these, your products cannot be displayed. While a Google Ads account with billing is necessary to run the ads, the billing setup itself happens in Google Ads, not within the Merchant Center account creation or product feed upload process.
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