Which of the following scenarios describes how reviews can help fill your marketing funnel with new leads? (Select the best answer.)
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Correct answer: Increase organic traffic by improving SEO with fresh content..
Why this is the answer
Customer reviews add a steady stream of fresh, user-generated content to product pages. This helps search engines see the page as active and relevant, which can improve rankings and bring in more organic traffic. As more people discover the site through search, reviews help fill the top of the marketing funnel with new potential customers.
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