Which of the following statements about Custom Funnels are true? (select three)
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Correct answer: Custom Funnels populate with historical data., Custom Funnel stages can be based on pages or events., A single stage can consist of multiple rules..
Why this is the answer
Custom Funnels are a powerful analysis tool in Google Analytics 360. They can indeed populate with historical data, allowing you to analyze past user behavior without waiting for new data collection. Funnel stages offer flexibility, as they can be defined using either specific page views or custom events, providing a comprehensive view of user journeys. Furthermore, each stage within a Custom Funnel can be precisely defined by multiple rules, enabling complex segmentation and filtering to accurately represent user progression. The statement that Custom Funnels can consist of any number of stages is incorrect; there is a limit to the number of stages you can define in a Custom Funnel.
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