Which of the following targeting criteria can be selected at the ad group level? (Select all that apply)
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Correct answer: Interests, Subreddits.
Why this is the answer
Interests and Subreddits are targeting criteria that can be applied at the ad group level on Reddit Ads. This allows for granular control over who sees your ads within a campaign, enabling you to tailor messages to specific audience segments. For example, you might create one ad group targeting users interested in "cooking" and another targeting users subscribed to "r/recipes." Objective is set at the campaign level, defining the primary goal of your advertising efforts (e.g., brand awareness, traffic, conversions). Video is an ad format, not a targeting criterion. While you can choose to run video ads, the video itself isn't used to define your audience.
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