Which of the following tips about mixing ad formats are correct?(Select all that apply)

The correct options emphasize strategic ad format usage. Starting with a Timeline Takeover is effective because it provides maximum initial reach and visibility, capturing a broad audience's attention early in a campaign. Diversifying ad formats is crucial for extending budget impact; different formats excel at different stages of the marketing funnel and appeal to various user preferences, ensuring your message reaches more people more effectively. The incorrect option suggests using different assets for different ad formats to avoid decreased brand favorability. In reality, maintaining consistent branding and messaging across various ad formats, even with slightly adapted assets, is generally recommended to build brand recognition and reinforce the campaign's core message. Using entirely different assets could lead to brand confusion rather than increased favorability.