Which of these report types are not standard for DCO campaign reporting?
Choose an answer
Tap an option to check your answer.
Correct answer: Recent Activity Feed.
Why this is the answer
The Recent Activity Feed is not a standard report type for DCO (Dynamic Creative Optimization) campaigns. This feed typically provides real-time updates on account changes, user actions, or system notifications, which is distinct from performance or conversion path reporting. Raw Data Feeds are crucial for DCO campaigns as they provide granular, unaggregated data for in-depth analysis of creative variations and user interactions. Path to Conversion reports are also standard and essential for DCO, as they illustrate the sequence of touchpoints leading to a conversion, helping optimize creative sequencing and messaging.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed